Manager, Digital Sales

ComcastPhiladelphia, PA

About The Position

The Manager, Digital Sales, works in a complex, cross-matrixed environment to deliver digital sales experiences across the end-to-end xfinity.com digital ecosystem that defines and brings our products to life, while instilling brand love all along the way. This role involves driving alignment on business needs with the broader “go to market” team, utilizing UX and design thinking methodologies to create seamless customer sales journeys, and presenting ideas to stakeholders. The role requires collaboration, negotiation of scope, and documentation of experience requirements with input from various teams. Prioritization, delivery of data-driven digital experiences, and iterative thinking for testing and optimization are key. A firm understanding of technology and a detail-oriented implementation plan are crucial for driving projects from strategy through execution.

Requirements

  • At least 3+ years of experience in product management, product strategy, experience design, or marketing role owning consumer facing digital applications
  • A strong background or coursework in Design Thinking/Human Computer Interaction methods
  • Ability to deliver quickly, considering key factors that may impact time to market, and capacity, and working around those hurdles
  • A track record of executing multiple projects in parallel with competing and changing priorities
  • Demonstrated ability to understand business strategy and synthesize into experience concepts that are magic moments for customers while also delivering on goal business outcomes
  • Strong storytelling and communication skills with the ability to articulate a clear vision that balances principled decision making, user empathy and data analysis
  • Ability to formulate data-driven decisions that lead to results
  • Enthusiasm for creatively solving problems in a fast-paced environment
  • Comfort with test and learn approaches
  • High standards across the board, for yourself & peers as well as for the products you work on
  • A bold and optimistic energy, focusing on the art of what’s possible
  • Bachelor’s Degree or equivalent experience
  • Legally authorized to work in the United States and not require sponsorship for employment now or in the future.
  • Understand our Operating Principles; make them the guidelines for how you do your job.
  • Own the customer experience - think and act in ways that put our customers first, give them seamless digital options at every touchpoint, and make them promoters of our products and services.
  • Know your stuff - be enthusiastic learners, users and advocates of our game-changing technology, products and services, especially our digital tools and experiences.
  • Win as a team - make big things happen by working together and being open to new ideas.
  • Be an active part of the Net Promoter System - a way of working that brings more employee and customer feedback into the company - by joining huddles, making call backs and helping us elevate opportunities to do better for our customers.
  • Drive results and growth.
  • Support a culture of inclusion in how you work and lead.
  • Do what's right for each other, our customers, investors and our communities.

Nice To Haves

  • While possessing the stated degree is preferred, Comcast also may consider applicants who hold some combination of coursework and experience, or who have extensive related professional experience.

Responsibilities

  • Drive alignment on business needs with the broader “go to market” team (sales, marketing, commercial, brand, PR, platforms, business units etc.) with a focus on ecommerce sales KPIs
  • Work with UX and implement design thinking methodologies to bring these experiences to life across the entire customer sales journey, aligned to NorthStar frameworks
  • Present these ideas to business, legal and other partners that allows stakeholders to grasp complex plans at a glance through a highly visible process that will require strong facilitation and collaboration skills, managing shifts in strategy to meet competitive needs broadly
  • Collaborate, negotiate scope, and document final experience requirements with input from UX, technology teams, business units, division leads, journey teams and offer-enablement leads
  • Prioritize, define and work with content and development stakeholders to deliver data-driven digital experiences for our customers
  • Iterative thinking for testing, market trial, performance and optimization opportunities
  • Drive projects from strategy/discovery all the way though execution/delivery
  • Build a firm understanding of the Xfinity business and build strong relationships through collaboration and empathy.
  • Interface with partners in Sales, Marketing, Communications, Customer Experience, Engineering, Design, Project Management, Operations, Platforms, among others.
  • Learn and understand an array of technical constraints, regulatory guidelines and business rules; translate these into experience requirements for engineers and designers.
  • Work with Tech, Content, Journey and Strategy teams to understand system functionality across all pillars/domains.
  • Utilize this knowledge to inform decisions and deliver results with as little development as possible.
  • Focus on critical areas where creation of flexible functionality can be utilized holistically across projects through segmentation/content management.
  • Work with the business units and marketing teams to understand the needs and key value propositions for in year/quarter Magic Moments.
  • Utilize design thinking to work with partners and deliver a firm briefing of requirements including what, where, why, and (most critically) how and by when.
  • Work with the UX and content teams to deliver end-to-end seamless journeys balancing the needs of the customer with the needs of the business and overall capacity constraints, across platforms and all digital sales touchpoints.
  • Facilitate/drive stakeholder alignment, using provided consumer research and business metrics, to the best-in-class experience outcomes challenging all members of cross-functional teams to think boldly and creatively.
  • Ensure plan is widely distributed/communicated and that all dependencies are delivered on time to support deliverables; where dependencies are not available ensure that risks and limitations are raised in the correct forums.
  • Ensure all cross functional teams, inclusive of the Executive Leadership Team are included in the review processes and have their feedback heard/addressed/implemented.
  • Work with Product & Analytics teams (by proxy - digital sales and marketing teams, agent sales teams, finance and the BU’s) to inform decisions with data and project impacts to the business.
  • Deliver feature level requirements to the Development teams and work with them to flesh out delivery.
  • Consistent exercise of independent judgment and discretion in matters of significance
  • Regular, consistent and punctual attendance
  • Other duties and responsibilities as assigned

Benefits

  • We believe that benefits should connect you to the support you need when it matters most, and should help you care for those who matter most. That's why we provide an array of options, expert guidance and always-on tools that are personalized to meet the needs of your reality—to help support you physically, financially and emotionally through the big milestones and in your everyday life. Please visit the benefits summary on our careers site for more details.
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