Manager, Communications Design

Adelphi Group•New York, NY
•$80,000 - $90,000•Hybrid

About The Position

The Manager, Communications Design is primarily responsible for campaign planning execution and serves as the primary day-to-day backup for the Associate Media Director or Director. The role supervises Senior Associates and Media Associates assigned to the group. The HCP Communications Design team brings pharmaceutical brands to life by applying expertise in audience and communications behavior, leading the creation of omnichannel ecosystem approaches, and working with partners to determine how brands can best connect with healthcare professionals. The Manager works with Strategy and Investment teams on media planning, proposals, negotiations, and client-facing work, while developing junior team members and maintaining effective account operations.

Requirements

  • Experience in an integrated planning role in media, publishing or vendor work, or a communications discipline such as digital or content.
  • Media planning skills sufficient to teach junior team members.
  • Ability to delegate, develop, and oversee direct reports.
  • Strong presentation skills.
  • Excellent written and verbal communication skills and proven problem-solving ability.
  • Proficiency with Microsoft Office, specifically Excel and Word.
  • Knowledge of and ability to use media tools such as Prisma, DoubleClick, and MBOX.

Nice To Haves

  • 3–5+ years of relevant experience, including pharmaceutical-category (HCP) experience.
  • Two years of media supervisory experience preferred.
  • Ability to think strategically.
  • Entrepreneurial spirit.
  • Strong interpersonal and relationship-building skills.
  • Ability to work effectively cross-functionally and maintain strong professional relationships with clients and outside vendors.
  • Knowledge of and passion for digital media.

Responsibilities

  • Work closely with the Strategy lead to develop media strategies for assigned plans and understand each channel’s role in the client’s media mix.
  • Analyze and evaluate partner proposals and prepare recommendations that meet media objectives and plan strategies.
  • Oversee media plan development and negotiations in partnership with the Investment team.
  • Provide work direction to Senior Associates and Associates, clarifying expectations and deadlines.
  • Maintain procedures for effective internal communications and the efficient exchange of requests, information, and data across agency departments.
  • Partner with Senior Associates to review documents and correct errors before review with Associate Media Directors.
  • Serve as a primary contact for clients and agency partners on media planning and strategy requests, maintaining strong client relationships.
  • Interpret, supervise, coordinate, and integrate assigned media activities, including presenting and explaining work to clients as required.
  • Develop junior team members’ digital media skills and knowledge, and supervise, advise, and counsel the group on daily account activities.
  • Monitor new media, new uses of existing media, and other developments, and share relevant developments with the planning group.
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