Manager, Communications Design

Adelphi Group•New York, NY

1d•Hybrid

About The Position

The Manager, Communications Design manages the production and application of accurate, insightful consumer, cultural, media, and market intelligence to support impactful communications and media plans. With direction from an Associate Director or Director, the manager translates strategic design imperatives and communications ideas into channel recommendations using relevant data and intelligence. The role leads preparation of communications and media plan flowcharts and ensures plans are built on reliable, data-rich fundamentals. The manager works with partnership teams, media publishers, distributors, suppliers, and the communications design team to ensure planning inputs are accurate. The position also develops junior talent and teaches media planning fundamentals to internal teams and clients.

Requirements

Experience in an integrated planning role in media, publishing or vendor work, or a communications discipline.
Media planning skills sufficient to teach junior team members.
Ability to delegate, develop, and oversee direct reports.
Excellent written, verbal, and presentation skills.
PC proficiency and solid working knowledge of Microsoft Office, including Word, Excel, and PowerPoint.

Nice To Haves

Four or more years of relevant experience.
One or more years of experience managing or developing staff.
Pharmaceutical experience.
Category or audience experience relevant to the assignment.
Strong time-management and organizational skills.
Proven problem-solving ability.

Responsibilities

Create accurate, substantiated, detailed media plans and planning scenarios.
Deliver day-to-day team requests accurately and on time, maintaining organized call reports and timely follow-through.
Organize and develop client-facing category, culture, and competitive tracking documents.
Work with the Associate Director and Partnerships team to develop RFPs and brief internal partnership or SBU teams and external partners.
Manage team output and development of the flowchart, ensuring the plan is accurately produced within Ripple, MediaTools, or Lumina to meet reach, frequency, and business goals.
Lead best-practice production of audience and communications data and intelligence for communications planning using relevant tools and techniques.
Contribute to ideation sessions with the Strategy team and relevant SBU to generate creative and compelling connection ideas.
Deliver client and internal-team requests accurately and on time.
Maintain impactful media plans and oversee brand media plans, financials, ATBs, and billing documentation internally and for the client.
Lead internal, client, and partner-agency status calls and updates; coordinate call reports and ensure follow-ups are documented and completed promptly.
Digest client goals and targets and compile planning inputs, including competitive reporting, syndicated audience research, landscape trends, and campaign learnings.
Develop junior talent and teach media planning fundamentals to internal teams and clients.