Manager, Client Strategy

Inmar Intelligence•Chicago, NC

3d•$92,762 - $154,603

About The Position

Inmar Intelligence is seeking a highly strategic and client-focused Manager, Client Strategy to lead a team responsible for developing client-facing proposals, strategic narratives, campaign recommendations, and presentation materials across the Consumer Packaged Goods (CPG) portfolio. This role sits at the intersection of Sales, Client Success, Analytics, Media, Product, and Retail—ensuring client objectives are translated into compelling, insight-driven strategies and recommendations that support revenue growth and strengthen client engagement. The Manager, Client Strategy is responsible for both people leadership and strategic execution. This individual will coach and develop Client Strategy team members, manage team priorities and workload, maintain high standards for strategic output, and provide hands-on strategic guidance for complex or high-priority client opportunities. The ideal candidate combines strong people leadership with expertise in CPG, shopper marketing, retail media, integrated campaign strategy, and executive-level storytelling. This leader should be comfortable moving between coaching team members, reviewing strategic work, collaborating with cross-functional partners, and directly contributing to important client opportunities. This is not a traditional design or coordination role. The Manager, Client Strategy is accountable for ensuring the team consistently develops strategic, differentiated, and operationally achievable recommendations that effectively communicate Inmar's value in the market.

Requirements

6–9+ years of experience in: Client strategy, Media strategy, Shopper marketing, Retail media, Strategic planning, Account strategy
Previous experience managing, mentoring, or leading team members
Strong understanding of: CPG industry dynamics, Retail ecosystems and shopper marketing, Retail media, Omnichannel campaign strategy
Proven experience developing and/or overseeing: Strategic proposal decks, Executive presentations, Client-facing narratives, Campaign recommendation materials, RFP responses
Strong ability to: Coach and develop strategic talent, Translate data into strategic storytelling, Simplify complex ideas into executive-ready recommendations, Manage multiple priorities and deadlines, Influence cross-functional stakeholders
Strong executive presentation and communication skills
Advanced proficiency in PowerPoint or Google Slides

Nice To Haves

Experience within: Retail media networks, Incentive and loyalty ecosystems, Digital and programmatic media environments
Familiarity with: Audience targeting and segmentation, Incrementality and attribution measurement, Shopper and behavioral data platforms
Experience supporting: Enterprise sales organizations, CPG brands and agencies, Integrated retail marketing strategies
Experience developing processes, templates, strategic frameworks, or team best practices

Responsibilities

Lead, coach, and develop a team of Client Strategy professionals
Set clear expectations for strategic thinking, presentation quality, client readiness, and executional feasibility
Provide regular coaching, feedback, and professional development
Strengthen team capabilities across: Strategic planning, CPG and shopper marketing, Retail media, Audience and media strategy, Executive storytelling, Client communication
Manage workload, priorities, and resource allocation across client requests and revenue opportunities
Support employee performance, development, and career growth
Foster a collaborative, accountable, and solutions-oriented team culture
Identify opportunities to improve team knowledge, skills, processes, and tools
Lead and oversee the development of client-facing strategies, proposals, and recommendations
Guide team members in translating client business goals into actionable media, audience, shopper, and campaign strategies
Ensure strategic narratives align to objectives such as: Brand awareness, Trial and acquisition, Basket growth, Repeat purchase, Retail conversion
Review and provide strategic direction on proposal decks, presentations, and campaign recommendations
Ensure client-facing materials are: Insight-driven, Strategically differentiated, Visually compelling, Client-centric, Operationally achievable
Provide hands-on strategic support for complex, high-value, or high-priority opportunities
Guide development of post-campaign recommendations that identify performance insights, key learnings, optimization opportunities, and future growth opportunities
Partner closely with Sales and Client Success leaders throughout the pre-sale planning process
Oversee strategic support for: RFP responses, Proposals, Pitches, Client planning sessions, Growth opportunities
Guide the development of: Audience strategies, Channel mix recommendations, Campaign approaches, Retail and shopper strategies, Measurement frameworks
Ensure proposals clearly communicate: Strategic rationale, Inmar differentiation, Business impact, Measurement approach, Growth opportunities
Participate directly in strategic pitches and client presentations as needed
Partner with commercial teams to improve proposal quality, differentiation, and win potential
Capture learnings from client feedback, wins, and losses to continuously improve strategic recommendations
Guide the development of audience and campaign recommendations using: Shopper and retailer data, Behavioral insights, Category intelligence, Campaign performance, Market trends
Ensure recommendations appropriately consider: Media channels, Audience segmentation, Campaign structures, Retail activation approaches, Measurement strategies
Ensure strategies align with: Client objectives, Executional feasibility, Retailer capabilities, Budget considerations, Measurement requirements
Identify opportunities to integrate: Retail media, Incentives and loyalty solutions, Omnichannel activation, Programmatic media, Social media, Shopper marketing
Encourage the team to develop integrated solutions rather than isolated tactical recommendations
Maintain high standards for the team's client-facing presentations and strategic materials
Oversee the creation and refinement of: Proposal decks, Strategic sales presentations, Wrap decks, Business reviews, Executive presentations
Coach team members on translating complex data and strategies into clear, concise, and persuasive narratives
Review key deliverables for: Strategic quality, Recommendation clarity, Story flow, Brand alignment, Executive readiness, Operational accuracy
Establish repeatable presentation frameworks, templates, and best practices
Ensure recommendations clearly connect client objectives, insights, Inmar capabilities, and expected business outcomes
Collaborate closely with: Sales, Client Success, Analytics, Media Operations, Product, Retail Measurement
Serve as a strategic connector between client objectives and internal capabilities
Ensure appropriate alignment across strategy, storytelling, execution, and measurement
Partner with internal subject matter experts to ensure recommendations accurately represent Inmar capabilities
Help resolve strategic or executional questions before recommendations reach clients
Share client and market feedback with internal teams to help strengthen capabilities and go-to-market strategies
Build strong relationships across teams to improve collaboration and speed to market
Manage team intake, prioritization, assignments, and deadlines
Balance resources across competing client and commercial priorities
Establish clear workflows and expectations for strategic development and review
Identify opportunities to improve speed, quality, and consistency through: Templates, Strategic frameworks, Reusable content, Best-practice libraries, Technology and AI-enabled workflows
Maintain visibility into team workload, capacity, and deliverables
Identify recurring challenges and implement process improvements
Help scale Client Strategy support while maintaining high standards for quality