Manager, Business Development

Cardata

26d•Remote

About The Position

As the Manager, Business Development, you will lead a team of Business Development Representatives (BDRs) to generate qualified leads and build a strong sales pipeline. This role is crucial in driving the overall success of our sales efforts by developing strategies, coaching team members, and aligning closely with marketing and sales goals. The ideal candidate is both a strong people leader and a modern operator — someone who can leverage data, technology, AI tools, and process improvements to increase the effectiveness and productivity of the BDR function while maintaining a high-performing, human-centered sales culture. We are searching for someone who is excited about using emerging technologies to augment the human side of outbound sales and relationship-building.

Requirements

3+ years of experience leading BDR teams in a similar business development or sales leadership role.
Strong understanding of the sales development process, including lead generation and qualification.
Excellent leadership, coaching, and team-building skills with a focus on fostering high performance.
Strategic thinker with the ability to execute operationally to meet business goals.
Strong communication and interpersonal skills.
Proficiency with HubSpot CRM and modern sales engagement tools.
Experience leveraging data, automation, AI tools, or workflow technologies to improve outbound sales performance and team productivity.
Data-driven mindset with experience analyzing metrics and making informed decisions.
Comfortable evaluating and implementing new technologies and processes to scale sales development efforts.
Motivated, results-oriented attitude with a passion for driving team success.

Nice To Haves

Familiarity with AI-assisted prospecting, sales automation, sequencing tools, enrichment platforms, or workflow optimization tools is considered a strong asset.

Responsibilities

Lead, manage, and mentor a team of BDRs to exceed lead generation and sales targets.
Develop and execute outbound sales and marketing strategies to generate high-quality leads.
Partner closely with Marketing to support campaign execution, lead follow-up, event outreach, content promotion, and demand generation initiatives.
Collaborate cross-functionally with Marketing, Sales, and Revenue Operations to ensure alignment on target markets, messaging, lead quality, reporting, and pipeline goals.
Establish and track team KPIs, providing feedback and coaching to improve performance.
Conduct performance reviews, provide training, and create development plans for team members.
Manage HubSpot CRM to ensure effective lead tracking, follow-ups, and reporting.
Analyze sales, campaign, and performance data to identify trends and opportunities for improvement.
Continuously improve outbound prospecting methods (email, phone, social outreach) and optimize workflows.
Leverage AI tools, automation platforms, and modern sales technologies to improve prospecting efficiency, personalization, research, reporting, and overall BDR productivity.
Evaluate, test, and implement new tools and workflows that help scale outbound efforts while improving the quality and relevance of human interactions.
Use data and technology to help the BDR team prioritize accounts, identify buying signals, personalize outreach, and improve conversion rates.
Stay informed on industry trends, emerging technologies, and best practices in sales development to keep the team competitive.
Contribute to overall company growth by identifying opportunities for scaling the business development function.