Manager Brand Marketing

MITER Brands•Harrisburg, PA

11d•$100,000 - $130,000•Hybrid

About The Position

MITER Brands™ is a residential window and door manufacturer that provides a leading portfolio of window and door brands for the new construction and replacement segments. MITER Brands, also known as Milgard, MI Windows & Doors and PGTI is one of the nation’s largest suppliers of vinyl windows and patio doors, with plants across the country. MITER Brands is seeking a Brand Marketing Manager with a proven ability to translate high level business goals into actionable marketing programs and campaigns. In this role, you will develop and implement brand strategies and product and channel-specific campaigns for both MITER Brands and MI Windows and Doors, with the objective of increasing brand awareness, deepening customer engagement, and driving profitability. You will activate the brands across multiple segments, including residential remodeling, new home construction, and multifamily, and partner closely with the VP of Brand and Channel Marketing to execute marketing strategies aligned to defined KPIs. Daily collaboration with Sales, Product Management, Engineering, and Senior Leadership will ensure that all brand marketing activities support sales growth and broader business initiatives. Successful candidates will demonstrate a strong understanding of brand and marketing practices within the building products industry. Knowledge of sales channel dynamics, current market challenges and opportunities, and emerging trends is highly beneficial. Candidates should also exhibit strong project management skills, mastery of written communication, and the ability to independently manage multiple concurrent projects while effectively prioritizing deadlines. Our preference is for this position to be based in one of our Eastern business units (Harrisburg, PA or Venice, FL), but a remote option will be considered for the right candidate. Please note that some travel will be required in either scenario.

Requirements

Bachelor’s degree in Marketing, Communications, Journalism, or a related field, or equivalent combination of education and experience
Minimum of 6 years of experience in B2B marketing
Demonstrated success in developing and launching market‑leading communication programs
Strong background in marketing strategy, print and digital marketing, lead generation, and web‑content management
Managed vendor sourcing, contracts, and budgeting across multiple initiatives
Working knowledge of marketing automation platforms (e.g., HubSpot, Marketo, Pardot)
Exceptional attention to detail with the ability to manage multiple concurrent projects, prioritize effectively, and meet deadlines
Strong copywriting, editing, and proofreading skills consistent with Associated Press (AP) Style
Excellent communication and analytical skills and the ability to work well in a team environment
Proficiency in Microsoft Office programs

Nice To Haves

Experience in the construction or building‑products industry preferred
Experience managing a B2B marketing budget preferred
Prior brand or marketing management experience preferred

Responsibilities

Develop strategies that reinforce our guiding principles and brand values
Develop channel‑specific tools aligned with business goals and growth initiatives
Manage cross‑functional agency teams, stay on budget, and produce industry-leading work
Manage the assigned marketing budget and ensure alignment with sales strategies to achieve business objectives
Craft compelling messaging that highlights brand benefits and competitive advantages across all touchpoints, including presentations, websites, social media, videos, collateral, white papers, case studies, and PR
Develop creative briefs and product‑launch plans to ensure clear understanding of deliverables and success metrics
Establish credibility as a thought leader in the B2B residential building‑products space.
Maintain a consistent brand presence in accordance with brand guidelines
Coordinate and schedule projects to ensure timely and accurate completion
Collaborate with the Digital and Marketing Operations teams to maintain and optimize websites, SEO initiatives, and social‑media channels
Facilitate and drive alignment between Sales, Product, and Senior Leadership stakeholders
Create and present training presentations for Sales and Customers to align on new marketing initiatives
Partner with the Digital and Marketing Operations teams to monitor market performance, customer feedback, and KPIs, recommending optimizations as needed
Monitor and document competitor activity and broader industry trends
Prepare status reports on marketing efforts, performance, and initiatives