FLEX Manager, B2B Events

Marriott•Bethesda, MD

5d•$32 - $50•Hybrid

About The Position

The Manager, B2B Events and Programs reports to the Senior Manager, B2B Events & Programs and works closely to support the B2B team. The Manager oversees the logistics associated with customer and industry events (the pre- and post-event phases as well as the related transitions between all event phases). Responsibilities include all tasks related to event management, including identifying and evaluating event sites, organizing programs/agendas/activities, and managing all event logistics. The Manager is also responsible for managing the events/programs within a defined budget. This role can be remote/virtual or based at Marriott’s Corporate Headquarters in Bethesda, MD. Weekend and overtime work is required when onsite at events. Significant travel is required.

Requirements

4-year degree from an accredited university in Business Administration, Marketing, or related
5 years of relevant professional experience in event management, marketing or related function, demonstrating progressive career growth and pattern of exceptional performance

Nice To Haves

Previous experience in events management
Demonstrated project management skills
CVENT Experience
Working knowledge of digital marketing platforms and tools
Ability to leverage technology to support event promotion, audience engagement, and business outcomes

Responsibilities

Lead a team of third-party B2B event vendors to develop and execute the strategy, processes and programs that are aligned with the global B2B events vision including setting objectives, initiatives, processes, and standards
Manage B2B event logistics for mid-size customer events and industry trade events by working directly with internal/external customers, property teams, outside vendors, and other relevant stakeholders
Responsible for logistics planning to include: site inspection, program design/flow, food and beverage, entertainment, marketing collateral, amenity program and group activities
Coordinate event registration process and travel arrangements (airfare, hotel, etc.) for the department leaders, team members, and customers, as appropriate. Travel planning includes: transportation, lodging, and distribution of meeting materials/presentations.
Build and maintain registration sites key customer events. Manage program costs to ensure adherence to allocated budget
Work in tandem with the B2B Events & Programs team to ensure all approved branding and brand voice standards are updated in all aspects of the event process
Responsible for maintaining the GSO tradeshow booth(s). This includes ensuring brand logos and brand voice are updated, serving as the liaison with approved graphic design vendors, adhering to the allocated budget, and working closely with the meeting/show event owner to ensure all aspects are executed in a timely manner
Assist B2B Events team where available with supporting larger scale and higher visibility events
Maintain regular communications with sales leaders and stakeholders ensure seamless execution and superior customer service prior to, during, and following event
Plan and lead pre- and post-event team meetings ensuring alignment with all necessary parties and coordination of event details
Prepare post-event survey, review and summarize feedback, and present results to senior leadership. Reviews customer feedback to improve processes and enhance program materials. Make recommendations for future enhancements, as appropriate
Demonstrate a high level of customer service, professionalism, and confidentiality in all communications and actions.
Provide services that are above and beyond for customer satisfaction and retention
Use standard software applications such as Office 365, Microsoft Teams, CVENT, Passkey, expense reporting system, travel management system, etc.
Act decisively to recover from mistakes. Know how to develop/propose/initiate solutions and when to involve a leader.
Act independently to improve and increase skills and knowledge
Set priorities and establish procedures for completing own responsibilities.
Determine the urgency level of conflicting priorities on behalf of the supervisor; prioritize aspects of the work, such as identifying critical items and ascertaining which items are to be delegated to others and/or completed by self.
Navigate the organization to achieve collaboration by leveraging relationships and knowledge. Identify and cultivate relationships with key colleagues and stakeholders in other parts of the organization.
Work effectively in a virtual team-based environment.
Express oneself clearly, concisely and effectively through written and verbal communications.
Approach opportunities with a positive, open-mind.
Display creativity and innovation to identify opportunities to improve departmental processes and programs that will enhance team productivity and/or business results.
Gain the confidence and trust of others through consistent demonstration of authenticity and ethical standards.
Maintain confidentiality of proprietary materials and information.
Perform special projects and other duties as assigned.