Manager, Account Strategy, Dairy

Walmart•Hoboken, NJ
•$96,000 - $186,000

About The Position

The Manager, Account Strategy, leads the development and execution of omnichannel advertising campaigns, translating client marketing objectives into effective media strategies using Walmart Connect’s solutions. The role monitors campaign performance, optimizes results through data analysis, and collaborates with cross-functional teams to ensure campaign success. It involves building strong client relationships, providing strategic recommendations, and driving continuous improvement. The manager also mentors team members, supports process enhancements, and upholds Walmart’s values while fostering a high-performing environment focused on measurable business outcomes and exceptional client service. The Walmart Connect Account Strategy team develops and executes omnichannel advertising campaigns and works across teams to translate marketing goals into media strategies. Team members optimize performance using data analysis and customer insights, advise clients and internal partners, and manage campaign setup, pacing, and reporting. The team uses innovative tools and strategic recommendations to support revenue growth and emphasizes integrity, accountability, and professional development. The position is based at 221 River St, Hoboken, New Jersey. The annual salary range is $96,000 to $186,000, with additional annual or quarterly performance bonuses and, for certain positions, stock.

Requirements

  • Bachelor’s degree in business, marketing, communication, or a related area and 3 years of experience in digital media, account management, or advertising strategy; alternatively, 5 years of experience in digital media, account management, marketing, or advertising strategy.

Nice To Haves

  • Experience in sales or media strategy.
  • Experience with DSPs, DMPs, ad exchanges, or media platforms such as Salesforce, Tableau, SQL, or Power BI.
  • Master’s degree in marketing, business, or a related area.

Responsibilities

  • Develop and execute omnichannel advertising campaigns aligned with client marketing goals using Walmart Connect’s solutions.
  • Monitor campaign performance and optimize delivery to meet key performance indicators.
  • Lead campaign setup, troubleshooting, and integration with ad technology platforms.
  • Build joint business plans using forecasting tools and customer insights.
  • Present campaign results and strategic recommendations to clients and leadership.
  • Analyze data to generate actionable insights for campaign growth and improvement.
  • Collaborate with Sales, Product, Engineering, and Analytics teams to support campaign success.
  • Mentor team members and support their development through coaching and feedback.
  • Develop strategic plans and execute managed-service and self-service campaigns as a consultative expert.
  • Work with Sales and Account teams to develop strategic, data-driven media proposals aligned with client objectives.
  • Attend and lead external calls, demonstrating expertise in media tactics, audience strategy, and campaign stewardship.
  • Apply media types including paid search, programmatic display, direct digital sponsorships, CTV, social media, digital out-of-home, and experiential in-store tactics.
  • Communicate campaign performance metrics, insights, and recommendations regularly to internal and external stakeholders.
  • Follow internal service-level agreements and quality-assurance processes to support campaign launches and client experiences.
  • Present strategic upsell recommendations to drive incremental revenue.

Benefits

  • Medical, vision, and dental coverage.
  • 401(k).
  • Stock purchase plan.
  • Company-paid life insurance.
  • Paid time off, including sick leave.
  • Parental leave.
  • Family care leave.
  • Bereavement leave.
  • Jury duty leave.
  • Voting leave.
  • Short-term and long-term disability.
  • Company discounts.
  • Military Leave Pay.
  • Adoption and surrogacy expense reimbursement.
  • Walmart-paid Live Better U education program for eligible full-time and part-time associates.
  • Annual or quarterly performance bonuses.
  • Stock for certain positions.
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