M-NAV Measurement & Solution Delivery, Associate Director

Accenture•New York, NY

3d•$150,900 - $434,000

About The Position

Accenture Song is seeking a senior Measurement & Solution Delivery Leader to drive the growth and client impact of Accenture Marketing Investment Navigator (M-Nav). This client-facing leadership role owns M-Nav client and sales strategy, builds executive relationships, and shapes how the product is positioned, sold, and delivered. The Associate Director brings deep credibility in marketing measurement—including marketing mix modeling (MMM), attribution, incrementality, and MMM/MTA reconciliation—and enough fluency in methods such as Bayesian modeling, regularized models, and clean-room measurement to assess and defend approaches with clients and technical stakeholders. Hands-on coding is not expected. The Associate Director partners with CMOs, marketing and media leaders, analytics and finance executives, and Accenture Song, Amazon, and other ecosystem leaders to identify opportunities, lead pursuits, and shape engagements that translate M-Nav outputs into actionable marketing and media investment decisions. The role sets the vision for client deployment, oversees quality and governance across engagements, and develops the Managers and Senior Managers delivering the work. It also represents client and market needs to product development and data science teams to inform the M-Nav roadmap. Knowledge of retail media networks such as Amazon Ads and Walmart Connect, and clean-room environments such as Amazon Marketing Cloud, is highly valued. The position includes responsibility for business development, client relationships, engagement delivery, team leadership, market presence, and practice growth. Candidates should have 12 or more years of relevant experience, including at least five years leading analytics engagements and teams. Experience should include selling and winning measurement or analytics work, managing engagement P&L and commercial performance for engagements valued at approximately US$5 million to US$10 million, and deploying measurement solutions across industries such as CPG, Retail, High Tech, and Financial Services. The listed annual salary ranges vary by location: California $163,000–$434,000; Colorado, Connecticut, Maryland, Minnesota $163,000–$375,000; District of Columbia $173,500–$399,300; Illinois and New York $150,900–$375,000 and $150,900–$434,000 respectively; Maine $138,800–$319,400; Massachusetts $163,000–$399,300; New Jersey $173,500–$434,000; Ohio $150,900–$347,200; Virginia $150,900–$399,300; and Washington $173,500–$399,300. The posting is anticipated to remain open until 12/05/2026.

Requirements

12+ years of experience in marketing measurement, econometrics, attribution, data science, or martech analytics.
At least 5 years leading analytic engagements and teams.
Experience with clean rooms such as LiveRamp or Google BQ, ad-platform data, or AMC-like environments.
A proven track record of selling and winning measurement, analytics, or data-driven marketing work, including leading pursuits, shaping solutions, and closing deals.
Demonstrated ability to build and maintain senior client relationships and influence C-suite and VP-level stakeholders.
Strong working knowledge of MMM, attribution, experimentation, incrementality testing, bridge calibration, and privacy-safe measurement.
Ability to evaluate technical approaches and validate results, including interpreting measures such as MAPE, R², and F1, without serving as the hands-on builder.
Experience leading, coaching, and developing managers and multidisciplinary teams in a governed, cross-functional delivery model.
Exceptional communication, executive presence, and storytelling skills, including translating complex methods into clear business recommendations.
Commercial acumen, including engagement scoping, pricing, and management of engagement economics.
Experience deploying MMM, MTA, and other measurement solutions across industries such as CPG, Retail, High Tech, and Financial Services.
Demonstrated experience managing P&L and commercial performance for engagements valued at approximately US$5 million to US$10 million.
Broad understanding of sales and marketing analytics solutions and the ability to diagnose client needs, answer strategic questions, and recommend fit-for-purpose solutions.
For U.S. employment, work authorization that does not now or in the future require visa sponsorship.

Nice To Haves

Knowledge of retail media networks such as Amazon Ads and Walmart Connect.
Experience with clean-room environments such as Amazon Marketing Cloud.

Responsibilities

Own M-Nav client and sales strategy: identify and qualify opportunities, lead pursuits, develop solution plans, scope and price engagements, and structure deals to meet profitability targets while driving wins and account expansion.
Build trusted relationships with senior marketing, media, analytics, and finance executives and advise them on measurement and investment strategy.
Represent M-Nav in client presentations, oral presentations, and workshops, communicating how measurement informs business outcomes and budget decisions.
Provide senior oversight of engagements by setting delivery standards, ensuring methodological rigor and governance, managing risk, and protecting client satisfaction and commercial outcomes.
Lead, mentor, and develop Senior Managers, Managers, and their teams; shape staffing and capability building and develop the practice talent pipeline.
Partner with Amazon Ads and other ecosystem and alliance partners on joint go-to-market efforts, co-selling, and client engagements.
Collaborate with product development and data science leaders to translate client and market insights into product priorities and roadmap input.
Build M-Nav's market presence through thought leadership, industry events, client advisory forums, reusable sales materials, and case studies.
Contribute to practice financials and growth planning, including pipeline, revenue, utilization, and margin targets.
Define and communicate a client maturity journey, including current measurement capability, future-state vision, roadmap, and value realization path.
Partner with client IT, data, and technology teams to improve data maturity, readiness, and integration and establish foundations for scaling advanced measurement solutions.