Loyalty Program Manager

Avis Budget Group • Parsippany, NJ

57d

About The Position

We are seeking a results-driven, customer-obsessed Loyalty Program Manager to lead the evolution and day-to-day operations of our loyalty programs, Avis Preferred and Budget Fastbreak. This role sits at the intersection of strategy, operations, marketing, and analytics, and is critical in enhancing customer retention, driving repeat bookings, and building deeper emotional connections with our guests. You will be responsible for the end-to-end management of our loyalty programs - including program design, performance tracking, campaign execution, and stakeholder alignment across the business. The ideal candidate is both a strategic thinker and hands-on executor, passionate about customer experience and loyalty innovation.

Requirements

• Bachelor's degree; graduate degree or equivalent work experience
• Demonstrated success managing and scaling a loyalty or rewards program.
• Strong analytical skills with experience using data to drive decisions.
• Experience working cross-functionally in a fast-paced, matrixed organization.
• Excellent project management and communication skills.
• Travel as needed

Responsibilities

• Define and refine the long-term vision and roadmap for our loyalty programs
• Analyze customer data, program activity and current market trends to understand the ROI of the loyalty program
• Implement metrics and tracking mechanisms to monitor progress and model the impact of the loyalty program, providing insights to support decision-making and drive continuous improvement
• Partner with leadership across all functional areas such as operations, revenue management, and sales to ensure there is strategic alignment across enterprise-wide product launch teams
• Benchmark against industry standards to meet customer needs and ensure that product teams understand and drive towards meeting them
• Develop and manage loyalty-focused campaigns and lifecycle journeys to drive enrollment, engagement, and retention.

Benefits

• Paid time off
• 401K retirement plan with company matched contributions
• Access to Medical, Dental, Vision, Life and Disability insurance
• Eligible to elect other voluntary benefits including: Group Legal, Identity Theft, Insurance, FSA, additional life insurance coverages
• Contribute up to $260 as a tax free benefit for public transportation or parking expenses
• Employee discounts, including discounted prices on purchase of Avis / Budget cars
• Access to an Employee Assistance Program for services including counseling, financial and legal consultation, referrals for care service, and more

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Industry: Rental and Leasing Services
• Number of Employees: 5,001-10,000 employees