Local Market Brand & Performance Manager

Mario Purchaser LLC•Austin, TX

48d•Onsite

About The Position

Stan's Heating Plumbing Air & Electric, a Master Trades Group company, is seeking a Local Market Brand & Performance Manager to own brand growth in Austin and surrounding markets. This role bridges marketing, operations, and performance, focusing on converting generated leads into booked jobs and revenue. The ideal candidate believes marketing should be accountable for results, not just clicks.

Requirements

3–5 years of experience in marketing, field marketing, or market strategy
Experience supporting multi-location or service-based businesses
Strong analytical and problem-solving skills
Ability to collaborate across marketing, operations, and customer support teams
Excellent organization and communication skills

Nice To Haves

Experience in home services or home improvement industries
Familiarity with territory-based marketing strategies
Experience with ServiceTitan or similar platforms

Responsibilities

Analyze territory and ZIP code–level data to identify growth opportunities and market trends
Support execution of local marketing initiatives, including events, sponsorships, and partnerships
Align marketing campaigns with operational capacity, service priorities, and seasonal demand
Partner with regional and branch leaders to drive performance across plumbing, HVAC, and electrical services
Monitor and improve online reputation, customer reviews, and local brand presence
Support service plan growth through targeted campaigns and local engagement strategies
Collaborate with call center leadership to improve booking rates, lead quality, and customer experience
Work with marketing channel teams to ensure campaigns reflect local market needs