LLM Strategy & Intelligence Analyst

INNOCEAN•Huntington Beach, CA

10d•$90,000 - $100,000•Hybrid

About The Position

INNOCEAN USA is seeking an LLM Strategy & Intelligence Analyst to support its Hyundai team. As consumer discovery increasingly shifts to AI-powered search, this role will help shape Hyundai’s AI Search, content strategy, and digital visibility. The analyst will combine content and digital marketing expertise with analytical capabilities to measure business impact across evolving AI ecosystems and develop content recommendations. The role owns recurring reporting and analysis of how consumers use LLMs to find information, ask questions, compare vehicles, and make decisions. It combines data from AI visibility platforms to identify behavioral shifts, uncover content opportunities, and translate emerging signals into clear strategic recommendations for Hyundai. The position is based at the Huntington Beach HQ office, with a hybrid schedule of three days per week in-office. Candidates must be local to Southern California.

Requirements

Familiarity with AI Search platforms, Large Language Models (LLMs), generative AI, and emerging search technologies.
1–2 years of hands-on experience with AI visibility, SEO, audience intelligence, or web analytics platforms, such as Semrush, Adobe Brand Visibility, Profound, Similarweb, Ahrefs, BrightEdge, Conductor, Google Trends, Google Search Console, or comparable tools.
Ability to analyze consumer prompts, AI-generated responses, brand mentions, recommendations, citations, sentiment, and competitive visibility.
Demonstrated success developing content recommendations that drive measurable improvements in organic search visibility, engagement, share of voice, website traffic, or conversion performance.
Familiarity with evolving consumer discovery behaviors across traditional search, social platforms, and AI-powered experiences.
3–6 years of experience developing and maintaining recurring reports that translate complex data into clear consumer, competitive, and business insights.
Experience translating complex performance data into concise, actionable recommendations for senior stakeholders.
Advanced proficiency in Excel and data analysis.
Ability to establish KPIs and measurement methodologies that connect content performance to broader business objectives.
Exceptional presentation and data storytelling capabilities.
Ability to influence cross-functional teams through insights and strategic recommendations.
Must be local to Southern California.

Nice To Haves

Experience analyzing and categorizing unstructured consumer language, including prompts, search queries, social conversations, or customer feedback, into themes, intents, audiences, and customer-journey stages.
Experience working with automotive shopping behavior, high-consideration purchases, or complex customer journeys.

Responsibilities

Own recurring reporting and analysis of how consumers use LLMs to discover information, ask questions, compare vehicles, and make decisions.
Combine data from AI visibility platforms to identify consumer behavioral shifts and content opportunities.
Analyze consumer prompts, AI-generated responses, brand mentions, recommendations, citations, sentiment, and competitive visibility.
Develop content recommendations intended to improve organic search visibility, engagement, share of voice, website traffic, or conversion performance.
Translate complex performance data into concise, actionable consumer, competitive, and business insights for senior stakeholders.
Establish KPIs and measurement methodologies that connect content performance to broader business objectives.
Present findings and influence cross-functional teams through data storytelling and strategic recommendations.