Live Selling & Social Content Coordinator
About The Position
Since 2013, Mine & Yours has been a leader in Canada’s luxury resale movement, recognized for buying and selling authentic pre-owned luxury goods to a global community of fashion lovers. The company's vision is to foster a fashion community that values luxury, quality, and sustainability by extending the life of luxury pieces, thereby reducing fashion waste and making high-end fashion more accessible. Mine & Yours is distinguished by its highly curated collections and inspiring, welcoming boutiques. The company's core values include Passion for Product, Connect and Uplift, The Store is Our Stage, Hustle Together, and Sustainably Conscious, which guide daily interactions with clients and teammates. The Live Selling & Social Content Coordinator role is part of the Marketing team and serves as the on-camera representative for Mine & Yours across various digital channels. This position is crucial for driving revenue through live selling, social engagement, and direct customer interaction. It operates at the intersection of content creation and sales conversion, focusing on presenting and selling products through live sessions, social platforms, and direct engagement to build trust, create urgency, and achieve conversions, all while delivering a high-touch, luxury experience.
Requirements
- 1-3 years of experience in retail, styling, social media, or digital sales
- Strong on-camera presence with confidence in selling and storytelling
- Passion for luxury fashion and resale
- Excellent communication skills with a natural ability to engage and influence
- Comfortable working in a fast-paced, performance-driven environment
Responsibilities
- Host live shopping sessions across platforms (Instagram, TikTok, website, and live shopping platforms) with a strong focus on conversion
- Present products in a polished, confident, and on-brand manner
- Develop and execute a consistent live selling cadence in partnership with E-Commerce and Marketing
- Prepare product assortments, pricing context, and key selling points ahead of each session
- Partner with Marketing on content planning, storytelling, and promotional alignment
- Actively engage with customers through DMs, comments, and social platforms to drive sales
- Respond to product inquiries in real time with a sales-first mindset
- Build and maintain relationships with repeat customers and VIP clients through digital channels
- Support digital clienteling efforts and personalized outreach where relevant
- Track and analyze performance of live sessions, including sales, engagement, and conversion metrics
- Identify opportunities to improve format, product mix, and selling approach
- Provide and share insights on customer behaviour, demand signals, and high-performing categories
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What This Job Offers
Job Type
Full-time
Career Level
Entry Level
Education Level
No Education Listed
Number of Employees
11-50 employees
