Leasing and Marketing Manager (3146)

B.HOM Student Living • Columbia, SC

20h • Onsite

About The Position

The Leasing and Marketing Manager is responsible for the successful management and oversight of the marketing and leasing functions and strategies for the property/properties, ensuring occupancy and resident retention meet property goals, and that leasing team members are meeting established goals and following all marketing and leasing company policies and procedures. This role exhibits a strong commitment to the service needs of internal and external customers and represents the company in a professional and courteous manner.

Requirements

• Where required by law, must have state leasing license or ability to obtain the required license(s) within the timeframe mandated by state law
• Proficient in MS Office applications and strong, demonstrated computer technology skills (including social media use)
• Excellent verbal and written communication skills with the ability to present thoughts and ideas clearly.
• Ability to communicate effectively with all levels of staff.
• Strong ability to plan and organize multiple tasks effectively
• Demonstrated leadership skills.
• Ability to effectively supervise and motivate staff members.
• Self-motivated and self-directed with the ability to work without direct supervision and under varying degrees of pressure
• Ability to maintain high level of confidentiality

Nice To Haves

• Knowledge of and experience with applicable software
• Previous experience in student housing

Responsibilities

• Create, implement, evaluate and track weekly/monthly/annual marketing plans based on occupancy goals and market conditions; course correcting as needed to meet established goals; analyzing university and community market trends to identify additional marketing opportunities.
• Assist General Manager with hiring, training, supervising and coaching leasing team members and Community Ambassadors for success; developing and leading in-depth training programs for team members around leasing, touring and customer service expectations; create and manage all leasing team schedules
• Review and approval for all leasing files ensuring accuracy and completeness
• Manage regular reporting, including but not limited to, annual market analysis reports including criteria such as enrollment, housing facilities, campus calendars and admission standards; reporting on new housing developments and planned developments within the market
• Create and oversee marketing opportunities related to campus calendar research such as; housing fairs, homecoming, student club events (on and off campus), and other organization events; manage relationships with college/university representatives to market to new student groups
• Responsible for actively participating in all leasing and marketing activities such as sales calls, tours and property presentations; ensuring all model units and tour areas are in show-ready condition; manage content and availability for all marketing materials and advertising sources.
• Other duties as assigned.

What This Job Offers

• Job Type: Full-time
• Career Level: Manager
• Education Level: High school or GED
• Number of Employees: 11-50 employees