Lead SEO & AEO Strategist

EmberosLos Angeles, CA

About The Position

Emberos exists to bring predictive intelligence and clarity to a world where AI is already shaping decisions. We help brands understand how AI interprets and represents them at the moment of discovery and how that understanding compounds over time. By revealing emerging patterns before assumptions harden into belief, we give leaders foresight into what is taking shape and the ability to act early. This is not just monitoring. It’s predictive intelligence designed for an AI-mediated world. As AI increasingly defines what people see, trust, and choose, Emberos serves as a grounding force for truth by bringing clarity to how meaning forms today and how it evolves tomorrow. We’re a small, fast-moving team building something foundational, and we’re looking for people who want to shape what comes next.

Requirements

  • Solid, hands-on fundamentals: keyword and content strategy, structured data, site architecture, and organic performance analysis, with growing expertise in AI search.
  • A working grasp of how large language models retrieve, chunk, and cite content, and how brands surface differently across ChatGPT, Gemini, Grok, Perplexity, Claude, AI Overviews, and AI Mode.
  • Comfort reasoning about visibility and performance metrics: reading a shift and understanding what it implies. (You'll learn emberos's specific metrics, such as Share-of-Prompt, PDI, TAVI, BOS, CDS, IES, and you'll help others learn them too.)
  • Familiarity with the AI-visibility tooling landscape, or genuine eagerness to get up to speed fast.
  • Comfortable working with data to find signals. You don't just report numbers, you interpret them.
  • Familiarity with prompt engineering and LLM behavior, enough to work effectively inside agent workflows and reason about their outputs.
  • Strong written and verbal communication. You can turn a messy dataset into a clear recommendation for a stakeholder who has thirty seconds.
  • Proven ability to juggle multiple accounts and deadlines without dropping quality.
  • Every lift, every point of impact piques your curiosity.
  • A self-starter who finds creative solutions, adapts quickly, and is comfortable navigating ambiguity and learning new tools.
  • 4+ years of hands-on SEO or organic-growth work behind you. Agency pedigree is a plus or a comparable data-heavy, client-facing role at a SaaS or AI company.
  • Someone with an SEO or digital-marketing background who is leaning hard into AI search, or a sharp analyst who's genuinely excited about the AEO category.
  • Confident on a client call, in a working session, or in a written recommendation, and used to high-touch accounts.
  • Someone others naturally come to for answers. You've informally or formally mentored, trained, or set the bar for teammates before.
  • A craftsperson who takes pride in the details while keeping the big picture in mind.
  • Looking for a role with a clear growth path toward deeper technical and team leadership.

Nice To Haves

  • You're at ease guiding clients, walking them through a recommendation, and making a technical idea land for a marketing or brand team in plain language.
  • You like making other people better at their craft. You can break down how you reached a conclusion, give useful feedback, and turn your own instincts into repeatable methods.
  • You've built reusable things for clients or teams before: playbooks, content frameworks, onboarding material, or ways to measure what's working.
  • You've worked with enterprise or other high-touch accounts.
  • You've operated inside a fast-moving, venture-backed startup.

Responsibilities

  • Get clients up and running. Bring new brands and agencies onto emberos and get them to value fast, so their accounts are working hard for them from week one.
  • Read the data, find the signal. Analyze how client brands surface across AI answer engines. Identify citation gaps, ranking shifts, and the content patterns that move Share-of-Prompt and our other visibility metrics.
  • Sit across the table from brands. Lead working sessions where you take a client's growth and brand goals and map them to a concrete AEO plan, then push on the parts that will move the needle most.
  • Deliver insights and recommendations. Produce the briefs, performance reviews, and optimization plans clients rely on. Translate complex visibility data into clear narratives for both technical and executive audiences.
  • Set the standard and level up the team. Mentor and train others on how to read the data, run a client session, and turn a messy dataset into a recommendation that lands. Define the analytical methods and quality bar others work to, and bring newer team members up to speed on AEO fast.
  • Build the playbooks. Turn your judgment into reusable assets, including analytical frameworks, content playbooks, session templates, and ways of measuring what's working, so the pod's best thinking scales beyond any one person.
  • Support Fix Pack work. Help diagnose what needs fixing and validate that deployed Fix Packs are moving the metrics they should. Flag the exceptions and opportunities that need the team's attention.
  • Work shoulder to shoulder with the pod. Give the Partners and the wider pod the analytical inputs they need: the right numbers, the right context, the right recommended next move.
  • Track the category. Stay current on AEO / SEO developments and how AI answer engines are evolving, so our recommendations stay ahead of a landscape that is constantly shifting.
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