Lead Product Technology - Messaging Channels & Customer Communications

AT&T • Dallas, TX

7d • $143,800 - $215,800 • Onsite

About The Position

Design, develop, operate technology solutions in support of a Marketing or Product Organization. Lead the strategy, architecture, governance, and operational execution of AT&T's customer messaging channels, including SMS, RCS, Push Notifications, and emerging communication technologies. This role is responsible for ensuring reliable, compliant, and scalable customer communications while driving innovation and integration across the broader marketing technology ecosystem.

Requirements

• Bachelor's degree (BS/BA) desired.
• 5+ years of experience in product technology, customer communications, marketing technology, messaging platforms, telecommunications, or related fields.
• Experience managing or supporting SMS, RCS, Push Notifications, customer engagement platforms, or communication technologies preferred.
• Experience leading cross-functional initiatives involving technology, operations, product management, vendors, and business stakeholders.
• Knowledge of messaging regulations, carrier ecosystems, communications platforms, customer engagement technologies, and digital marketing solutions is highly desirable.

Responsibilities

• Define and execute the roadmap for SMS, RCS, Push Notifications, and future messaging capabilities.
• Evaluate emerging messaging technologies, industry trends, and customer engagement opportunities.
• Develop business cases and strategic recommendations for new channel capabilities and enhancements.
• Lead the design and integration of messaging platforms with customer engagement and marketing technology ecosystems.
• Partner with product, engineering, marketing, and data teams to enable seamless customer communications across channels.
• Support integration of messaging capabilities with platforms such as Adobe Journey Optimizer (AJO), customer data platforms, campaign management systems, and related technologies.
• Oversee day-to-day messaging operations supporting customer acquisition, onboarding, engagement, retention, and service communications.
• Ensure delivery reliability, throughput management, monitoring, issue resolution, and operational readiness across messaging channels.
• Establish processes, controls, and governance to support business-critical communications.
• Manage strategic relationships with messaging vendors, platform providers, aggregators, and carrier partners.
• Drive vendor performance, service delivery, contract alignment, and issue resolution.
• Coordinate with mobile carriers and external partners to support messaging programs, provisioning activities, and channel expansion initiatives.
• Ensure messaging programs comply with industry regulations, carrier requirements, privacy standards, and corporate policies.
• Establish governance frameworks, operational controls, and audit processes to minimize risk.
• Partner with legal, compliance, privacy, cybersecurity, and business stakeholders to support regulatory readiness.
• Serve as the primary subject matter expert for customer messaging technologies and communication channels.
• Partner with marketing, product, technology, legal, and customer experience teams to align messaging capabilities with business objectives.
• Communicate strategy, risks, performance, and recommendations to leadership and executive stakeholders.
• Monitor channel performance, delivery metrics, and customer engagement trends.
• Identify opportunities to improve customer experience, efficiency, scalability, and operational effectiveness.
• Drive innovation through automation, AI-enabled capabilities, and next-generation customer communication technologies.

Benefits

• Medical/Dental/Vision coverage
• 401(k) plan
• Tuition reimbursement program
• Paid Time Off and Holidays (based on date of hire, at least 23 days of vacation each year and 9 company-designated holidays)
• Paid Parental Leave
• Paid Caregiver Leave
• Additional sick leave beyond what state and local law require may be available but is unprotected
• Adoption Reimbursement
• Disability Benefits (short term and long term)
• Life and Accidental Death Insurance
• Supplemental benefit programs: critical illness/accident hospital indemnity/group legal
• Employee Assistance Programs (EAP)
• Extensive employee wellness programs
• Employee discounts up to 50% off on eligible AT&T mobility plans and accessories, AT&T internet (and fiber where available) and AT&T phone

What This Job Offers

• Job Type: Full-time
• Career Level: Senior