Lead, Media Performance

Cogeco • Montreal, QC

3d • Hybrid

About The Position

About oxio: We believe in equal access to the internet and the opportunities that come with it. The internet means something different to everyone, a way to stay in touch, travel, shop, learn, create. To us, it’s a way to empower people to connect everyone to the opportunities the internet provides in a secure, accessible and convenient way. We’re here to share the importance of equal access one story, post, meme, stream, game, wiki, email, connection (phew) at a time. We‘re here because we believe that if everyone had equal access to the opportunities found on the internet, we’d see a lot of pretty great things from a lot of unexpected people. We’re here to share the internet. Because the internet is awesome and we love it. We are looking to hire a Lead, Media & Performance.

Requirements

• 5-7+ years managing full-funnel performance media campaigns, with a track record of helping grow an online/digital brand.
• In-depth knowledge and experience managing Paid Search, Paid Social, Programmatic, and Online Video campaigns, coupled with strong Martech savvy and a thirst for digital innovation.
• Highly organized, proactive, solution-driven, and a quick learner with an excellent aptitude for relationship building and collaboration.
• Up-to-date on digital trends with the ability to apply educated recommendations and thrive under pressure in a fast-paced, highly competitive market.
• You are proactive and learn quickly.
• You’ve help to the success of growing an online/digital business
• You are savvy about technology, Martech and thirsty about innovation

Nice To Haves

• You possess an entrepreneurial spirit. You don’t wait for a playbook; you write it.
• You have strong opinions and you back them up with data.
• You just don’t handle change, you lean into it. When things shift, you are already two steps ahead.
• You move fluidly between top-of-funnel reach and bottom-of-funnel efficiency (CPA), always anchoring your decisions in bottom-line impact (ARPU) and the CRO mechanics that connect them.

Responsibilities

• Own media planning, the media budget, forecasting, and the media operations roadmap.
• Continuously test, optimize, and allocate budgets across the media mix to drive conversions and uncover new growth levers.
• Work with our media agency and internal teams (Product, Brand, Data-Science, Creative, etc.) to build and deploy 360-degree media strategies and bridge the gap between "gorgeous ads" and "high-converting assets".
• Act as a storyteller who translates complex media and attribution data into actionable business insights.
• Ensure every dollar spent is tracked via a technical command of GTM and analytics.
• Share wins and "productive failures" while continuously leaning into new business needs and growth opportunities.

Benefits

• Rewarding Pay: Let's be honest, everybody likes to make a good salary. We offer attractive compensation packages, and they come with a great culture.
• Benefits: We’ve got you covered.
• Career Evolution: Join us, and we will give you the tools to achieve your career goals!
• Technology: Do you have a passion for technology? Excellent, we do too. Here, you will manage, influence, play, create, fix, and shape the industry.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Education Level: No Education Listed