Lead Designer, Brand Creative - Converse

Nike • Boston, MA

1d • $104,600 - $213,700

About The Position

The Lead Designer is a critical member of Converse’s Global Brand Creative team, focusing on Chuck Taylor and reporting to the Creative Director. The role helps shape and execute the brand’s look and feel in partnership with the Creative Director, with an emphasis on storytelling, art direction, and high-quality creative execution.

The position develops the overall look and feel, visual language, and execution of seasonal campaigns, spanning conceptual direction and imagery, brand experiences, pop-ups, videos, and tactical elements such as logos and packaging. The Lead Designer works across creative disciplines and touchpoints, applying a strong conceptual process while understanding the creative differences among digital channels and platforms.

The designer works closely with global marketing, creative leadership, brand management, creative production, and operations, and collaborates with agencies and other external creatives. The role requires executing seasonal strategy, managing multiple partners and matrix relationships, maintaining attention to detail under pressure, and staying engaged with developments in art direction, graphic design, and technology. Converse emphasizes respect for diversity and equality and offers accommodations during the interview process, including screen readers, sign language interpreters, accessible interview locations, and closed captioning.

Requirements

• Bachelor’s degree in brand design, graphic design, communications design, or a related field; a suitable combination of education, experience, and training will be accepted.
• At least 6 years of creative experience in art direction and/or design; experience focused on consumer brands is preferred.
• Strong human and communication skills, including the ability to listen and coach.
• Exceptional design skills, including drawing or sketching, typography, ideation, color theory, use of texture, art direction, visual presentation development, and layout.
• Demonstrated ability to apply design skills innovatively to elevate brand excellence, with comprehensive knowledge of design processes.
• Experience directing photography involving talent and products, illustration, and external agencies.
• Knowledge of and sensitivity to design trends, particularly in graphic design and lifestyle.
• Strong technical knowledge of digital and innovative practices.
• Ability to distill briefs and present creative thinking in engaging ways.
• Experience collaborating effectively with other functions, departments, and external stakeholders.
• Proactivity, respect for and appreciation of diversity and equality, and alignment with Converse’s culture and values.
• Passion for challenging traditional ways of working and advancing new creative approaches.
• Sound judgment and decision-making, emotional intelligence, and a growth mindset.

Nice To Haves

• Strong focus on consumer brands in prior creative experience.

Responsibilities

• Develop the overall look and feel, visual language, and execution of seasonal campaigns.
• Contribute conceptual direction and imagery for campaigns and create brand experiences, pop-ups, videos, and tactical elements such as logos and packaging.
• Execute the creative vision in partnership with the Creative Director and under the direction of creative leadership.
• Apply a strong conceptual process across creative touchpoints and account for the creative differences among digital channels and platforms.
• Understand seasonal strategy and execute creative work against it.
• Collaborate with global marketing, brand management, creative production, operations, and external agencies and creatives.
• Guide and collaborate with external partners and agencies.
• Manage multiple partners and navigate matrix relationships while balancing enterprise thinking with attention to detail.
• Stay informed about trends in art direction, graphic design, technology, and the creative industry.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior