Lead , Business Manager E-Commerce

Nike • Beaverton, OR

1d

About The Position

The Business Manager will drive the ongoing health and growth of Nike’s flagship digital channels, Nike.com and the Nike App. The role focuses on demand and traffic forecasting, performance analytics, and consumer journey optimization. It connects information from multiple sources to identify business drivers, friction, risks, and growth opportunities, then turns findings into actionable recommendations and executive-ready narratives that inform cross-functional decisions.

The role is part of Nike’s Digital Commerce team and reports to the E-Commerce Director. It partners closely with Merchandising, Marketing, Planning, Finance, and Sport to support sustainable growth. The team emphasizes consumer focus, data-driven decision-making, understanding product and pricing trends, and compelling storytelling.

Requirements

• Bachelor’s degree in Business, Marketing, Analytics, or a related field; suitable combinations of education, experience, and training will also be accepted.
• At least 5 years of experience in retail, e-commerce, or a digitally led business.
• Ability to extract and analyze data from multiple sources, such as Tableau and Databricks, and translate complex information into actionable business insights.
• Strong storytelling and presentation skills, with a demonstrated ability to influence stakeholders.
• Open to working in Beaverton, Oregon.
• Strategic thinking, analytical rigor, retail intuition, clear communication, collaboration, problem-solving, and the ability to work effectively amid ambiguity.

Responsibilities

• Lead monthly and quarterly assessments of Nike App and Nike.com performance, identifying business health, trends, risks, and opportunities across traffic, conversion, average order value, demand, and consumer health.
• Develop and continually refine demand and inbound traffic forecasts using historical performance, business trends, and forward-looking inputs.
• Analyze traffic composition, sources, and performance to identify growth drivers, headwinds, and opportunities to improve traffic quality and productivity.
• Translate data and performance insights into recommendations; partner cross-functionally to align priorities, influence decisions, and drive action on high-impact opportunities.
• Analyze consumer navigation and engagement across Nike App and Nike.com, identify friction and drop-off, and partner with teams to prioritize journey improvements.
• Develop executive-ready decks, points of view, and business narratives connecting performance, consumer behavior, and future opportunities; communicate implications and build alignment around priorities.

Benefits

• Interview accommodations are available, including screen readers, sign language interpreters, accessible or single-location in-person interviews, closed captioning, and other reasonable modifications.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior