Launch Program Manager

SAS•Cary HQ, NC

7h•Hybrid

About The Position

The Corporate Marketing team is looking for a detail-oriented, strategic, and execution-focused Product Launch Program Manager to lead the end-to-end planning and execution of product launches across our data, AI and analytics portfolio. In this role, you’ll partner cross-functionally with Product, Engineering, Marketing, Sales, Customer Success, and other teams to ensure launch readiness, drive alignment, and deliver successful go-to-market outcomes.

Requirements

Bachelor’s degree, preferably in Business, Marketing, Accounting or related field.
5+ years of experience in program management, product operations, or go-to-market roles, preferably in SaaS, data, AI, or analytics-focused companies.
Strong background in managing complex, cross-functional initiatives with multiple stakeholders and competing priorities.
Proven success leading product launches at various scales (e.g., new product introductions, feature releases, beta programs).
Familiarity with agile methodologies, product development lifecycles, and GTM workflows.
Exceptional communication, organization, and stakeholder management skills.
Data-driven mindset with the ability to analyze and synthesize information for decision-making.
Equivalent combination of related education, training and experience may be considered in place of the above qualifications.

Nice To Haves

Communication - Conveying information and ideas clearly and concisely to individuals or groups in an engaging manner that helps them understand and retain the message; listening actively to others.
Decision Making - Identifying and understanding problems and opportunities by gathering, analyzing, and interpreting quantitative and qualitative information; choosing the best course of action by establishing clear decision criteria, generating and evaluating alternatives, and making timely decisions; taking action that is consistent with available facts and constraints and optimizes probable consequences.
Driving Execution - Translating strategic priorities into operational reality; aligning communication, accountabilities, resource capabilities, internal processes, and ongoing measurement systems to ensure that strategic priorities yield measurable and sustainable results.

Responsibilities

Own and drive a new product or new capability launch from initial commercialization concept through to post-launch assessment.
Track key KPIs related to launch performance, team readiness, and product adoption.
Develop and maintain launch plans and timelines aligned with product complexity and market impact.
Lead internal go-to-market readiness reviews and status updates with stakeholders and executives.
Lead cross-functional launch teams through defined milestones and decision points.
Act as the central point of launch coordination across Product, Marketing, Sales, Enablement, Legal, and Customer Success teams.
Identify and mitigate launch risks, remove blockers, and manage dependencies to ensure on-time delivery.
Ensure internal teams are trained and equipped with the right assets, messaging, and knowledge to support the product at launch.
Build and continuously improve scalable launch frameworks and best practices.
Embrace curiosity, passion, authenticity and accountability. These are our values and influence everything we do.

Benefits

Comprehensive medical, prescription, dental and vision plans.
Medical plan options include: PPO with low annual deductible and copays.
HDHP combined with a health savings account with a contribution from SAS (no access to on-site health care center).
Onsite Health Care Center (HQ) that’s free to employees and family members enrolled in the PPO plan.
Pharmacy that ships prescriptions for no additional charge.
An industry-leading 401k plan.
Tuition Assistance Program and programs and resources to support your development.
Generous time away including vacation time, a variety of paid holidays, and our much-loved U.S. Winter Wellness Break between December 25 and January 1.
Volunteer Time Off, parental leave and unlimited paid sick days.
Generous childcare benefits for all full-time employees.