Labour Relations Officer- Communications

Ontario Nurses' Association•Toronto, ON

11d•Onsite

About The Position

The Ontario Nurses’ Association (ONA) is Canada’s largest nurses’ union, representing 68,000 nurses and health-care professionals, and 18,000 nursing student affiliates. ONA's mission is to defend the rights of and advocate for nurses and health-care professionals, empower members, negotiate and enforce contracts, offer benefits and insurance, and provide education and development opportunities. ONA is seeking to fill two vacancies on its Communications Team at its Toronto office. The Communications Officer is a generalist role that will lead specific projects, support the team with a broad skillset and flexible approach, and work closely with leadership and other staff teams. This role requires strong experience and expertise in all aspects of union communications.

Requirements

A bachelor’s degree or advanced diploma in communications or journalism.
Five years of professional full-time experience leading communications initiatives, particularly: Project management, Media relations/journalism, Public relations
Expert writer and editor.
Experience planning and executing issues-based campaigns communications.
Experience with unions, health care, and political environments.
Experience with graphic design and Adobe Creative Suite.
Ability to work effectively in high-pressure environments on strict deadlines.
Ability to manage multiple competing priorities.
Highly adaptable and works well independently and with cross-functional teams.
Excellent communications skills including proactive engagement and collaboration.
The successful candidate must be able to travel, possess a valid driver’s license and have access to an automobile for business use.
Ability to travel across Ontario, is also expected, as could other areas outside of Ontario.

Nice To Haves

Familiarity with Action Network is considered an asset.
Ability to work in French is considered an asset.

Responsibilities

Develop detailed communications plans for events and initiatives.
Coordinate/project manage all aspects of communications plan implementation working with internal teams, external groups, vendors and communications staff.
Research and write a wide range of communications pieces which may include scripts, newsletters, articles, media releases, speeches, backgrounders, brochures, emails and other materials for internal and external audiences.
Produce designs for a wide range of print and digital materials, such as share graphics, signs, pamphlets, infographics, documents and more.
Develop strategic public relations messaging for campaigns and other initiatives.
Develop and provide comprehensive communications for provincial and local bargaining campaigns.
Work with the media relations lead to produce deliverables and generate coverage.
Plan, coordinate and execute communications events, such as media conferences.
Provide training in media relations to the Board and Local leaders as needed.
Monitor the main organizational email and intake email inboxes; respond to and direct a wide range of inquiries according to established procedures.
Review and edit a wide range of organizational materials and provide expertise and training on ONA’s Communications Style Guide and brand guidelines.
Develop and plan internal communications, as needed.
Develop and provide training on a wide range of communications topics, including providing support for ONA Local leaders regarding social media, email and websites.
Plan, write and deploy email and mobile messaging programs.
Provide/coordinate photography and videography and produce video content.
Work with the social media lead to manage accounts and develop content.
Work with the website lead to produce content and updates.
Work with the editor to write and contribute to ONA’s digital magazine, F-Word.
Track, analyze, and report on key metrics, identifying trends and improvements.
Monitor audience sentiment and assist in managing emerging issues.
Develop digital petitions, actions and forms.
Coordinate with allied organizations on joint initiatives.
Coordinate with a wide variety of vendors and agencies.
Ensure accuracy and attention to detail across all deliverables.
Ensure deliverables reflect best practice standards, Accessibility for Ontarians with Disabilities Act (AODA) and Canadian Anti-Spam Legislation (CASL).