Lab Product Manager

ASP Global, LLC•Austell, GA
•Onsite

About The Position

The Lab Product Manager leads the Lab portfolio, focusing on Safety Blood Collection and products used by hospital laboratories and phlebotomy teams. The role owns portfolio strategy and commercial execution, from understanding customer needs and market dynamics to shaping the roadmap, launching new products, and driving growth. Clinical and market credibility are important, particularly knowledge of blood collection, laboratory workflows, or safety-engineered medical devices. The position sets strategy, positioning, pricing, and roadmap for the Lab & Safety portfolio; leads product commercialization and launch readiness; develops customer relationships and translates insights into portfolio and product requirements; and manages commercial performance through forecasting, gross profit analysis, pricing strategy, and business case development. It works cross-functionally with Sales, Marketing, R&D, Regulatory, Quality, and Supply Chain, while tracking competitors, clinical trends, safety requirements, and changing customer needs.

Requirements

  • Bachelor’s degree required.
  • 3–5+ years of experience in product management, marketing, or clinical/commercial roles within medical devices, diagnostics, or related healthcare markets.
  • Strong understanding of clinical workflows and ability to translate customer needs into commercial and product strategy.
  • Demonstrated experience leading product launches and influencing cross-functional teams without direct authority.
  • Strong commercial acumen, including pricing, forecasting, financial analysis, and business case development.
  • Ability to engage credibly with clinical customers, commercial teams, and senior leadership.

Nice To Haves

  • Advanced degree.
  • Direct experience with safety blood collection, hospital laboratories, phlebotomy, or safety-engineered medical devices.

Responsibilities

  • Set the strategy, positioning, pricing, and roadmap for the Lab & Safety portfolio, identifying opportunities to invest, grow, and innovate.
  • Lead commercialization of new products from strategy through execution, including positioning, pricing, sales enablement, and launch readiness.
  • Build relationships with lab directors, phlebotomy leaders, safety professionals, and other clinical stakeholders.
  • Translate customer insights into actionable portfolio and product requirements.
  • Own portfolio performance through forecasting, gross profit analysis, pricing strategy, and business case development.
  • Partner with Sales, Marketing, R&D, Regulatory, Quality, and Supply Chain to advance priorities and drive adoption.
  • Monitor competitors, clinical trends, safety requirements, and evolving customer needs to identify opportunities and anticipate market shifts.
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