About The Position

The Area Sales Manager is responsible for achieving sales objectives by independently managing a designated territory or customer accounts. This role is ideal for professionals with foundational sales experience, particularly in value-based selling, and who have demonstrated the ability to apply core sales competencies. While regular guidance is available, the role requires self-direction in day-to-day activities, with the ability to escalate complex situations as needed.

Requirements

  • Graduate in Engineering or any discipline, preferably with a management qualification.
  • Minimum of 4 years of relevant sales experience, with a focus on industrial or B2B sales.
  • Proficient in core selling skills with a willingness to further develop in areas such as communication, negotiation, account planning, and analytics.
  • Comfortable using sales support systems, including Microsoft Office, CRM tools, and other digital platforms.
  • Demonstrated ability in key account management, particularly with direct OEMs (e.g., Hyundai, Renault Nissan, Royal Enfield) and Tier 1/Tier 2 suppliers in automotive, aerospace, and metal fabrication sectors.
  • Strong aptitude for value-based selling and solution-oriented sales approaches.
  • High proficiency in building relationships and professional networks.
  • Strong organizational and process-oriented mindset.
  • Ability to perform effectively under pressure and manage multiple priorities.
  • Willingness to travel extensively within the region (approximately 20 days per month).

Nice To Haves

  • Postgraduate degree with strong communication and interpersonal skills.
  • Minimum of 2 years of experience with a multinational corporation (MNC).
  • Exposure to corporate clients and key account handling.

Responsibilities

  • Develop and execute a comprehensive sales plan to achieve defined sales targets and business objectives within the assigned territory.
  • Coordinate efforts to achieve quarterly and annual sales goals.
  • Promote and implement marketing strategies and policies aligned with 3M Abrasive Systems Division (ASD) objectives.
  • Utilize the consultative selling process and digital tools (including social selling platforms) to generate leads and drive customer engagement.
  • Conduct product demonstrations and application training for customers.
  • Represent the Abrasive Systems Division in all customer and distributor interactions, ensuring consistent and professional engagement.
  • Maintain accurate and up-to-date records in CRM, including sales activities, customer interactions, and account information.
  • Provide timely market intelligence, including updates on competitor activities, customer needs, and product feedback.
  • Effectively plan and manage time and resources to optimize territory coverage and customer service.
  • Foster and maintain strong relationships with key accounts and prospects.
  • Commit to continuous learning and development in areas such as product knowledge, market trends, and advanced sales techniques.

Benefits

  • Safety is a core value at 3M. All employees are expected to contribute to a strong Environmental Health and Safety (EHS) culture by following safety policies, identifying hazards, and engaging in continuous improvement.
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