About The Position

The Community Manager is responsible for the activation of our brand voice across social channels and for developing a thriving and engaged community. This role blends creativity, communication and data-driven insights to build meaningful relationships with the audiences of our brands. As a Community Manager, you’ll support our prestigious automotive clients. This includes key activities such as content calendar publishing, collaborating on creative production ideation, community management and moderation, and results reporting. Note: Must be available to work Eastern Time hours, approximately 10:00 AM–6:00 PM ET, Monday through Friday.

Requirements

  • Bachelor's degree in Marketing, Communications, Journalism, or related field.
  • Acquaintance with the automotive industry (prior knowledge preferred).
  • Strong editing and proofreading skills to improve content quality and brand alignment.
  • Understanding of social media platforms and basic reporting skills.
  • Exceptional written and verbal communication skills with a keen eye for detail.
  • Exceptional organizational and multitasking abilities in a fast-paced, automotive-centric environment.
  • Collaborative team player with exceptional interpersonal skills and the ability to work across cross-functional teams in the automotive industry.
  • On top of culture and trends, you know what's going to be cool before it is, including emerging social channels, tools, networks, etc.
  • Deep understanding of social media best practices, in terms of formats and tone of voice, as well as key social media channel ecosystems (Instagram, TikTok): trends, hashtags, automotive content usage, functionalities, guidelines, and platform updates.
  • Ability to travel to the office & onsite client locations as needed.
  • Ability to derive strategic insights from listening, including knowledge of metrics, social listening tools, and digital reports.
  • Strong organizational and quality assurance skills for publishing on high-profile channels with meticulous attention to detail.
  • Familiarity with scheduling tools, social listening tools, and Content Management Systems.

Responsibilities

  • Understand social media platforms and manage live/active social media calendars in partnership with the Social Media Strategy team.
  • Work on content calendars, including the timely publishing of social media posts.
  • Manage the flow and content distribution according to clients' brand pillars and brandbooks, ensuring effective dissemination across various channels.
  • Manage and grow online communities across platforms, ensuring timely, authentic engagements.
  • Develop guidelines and moderation processes to maintain a safe, respectful community experience.
  • Monitor conversations, respond to messages, and foster a positive, inclusive environment within all community spaces.
  • Attend and support live-event coverage and content capture, as required.
  • Identify, nurture and support community champions and brand advocates.
  • Manage the Surprise and Delight workflows, collaborating with internal teams and client to provide recommended opportunities to enhance community experience with proactive gifting.
  • Manage the UGC program, collaborating with internal and external partners to gain rights to content that may be leveraged across marketing channels.
  • Perform basic reporting on audience engagement and social listening to inform future strategies.
  • Stay updated on automotive industry trends, vehicle purchase behaviors, and cultural insights to inform content creation and strategy.
  • Analyze data insights and metrics specific to automotive marketing to optimize content performance and inform future vehicle-related content initiatives.
  • Comfortable interacting with internal departments and clients.

Benefits

  • Hourly Rate $65 - $80 CAD
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