Jr. Analyst, Paid Media Reporting

Avispa Technology•New York, NY

3d•Onsite

About The Position

A leading digital streaming network seeks a Jr. Analyst, Paid Media Reporting to support paid media reporting by consolidating campaign performance data, ensuring reporting accuracy, and delivering actionable insights across global marketing initiatives.

Requirements

1-2+ years of experience in a paid media analyst role.
Bachelor's degree.
Understanding of digital paid media metrics, attribution, and performance benchmarks.
Experience with ad servers and paid media platforms.
Experience with mobile measurement platforms (MMPs), especially Kochava.
Experience with web analytics tools such as Adobe Analytics or Google Analytics.
Experience using Excel, Tableau, Data Studio, or Looker for data analysis, dashboard creation, and multi-source data extraction.

Nice To Haves

Background in media, app marketing, or entertainment is preferred.

Responsibilities

Consolidate global paid media campaign reporting by aggregating data from multiple regions while partnering with marketing campaign managers and business intelligence teams to ensure timely, accurate reporting.
Analyze paid media campaign performance, perform quality assurance on campaign data, and generate actionable insights and weekly reporting summaries.
Create dashboards and data visualizations that present campaign performance for marketing stakeholders using reporting and analytics tools.
Provide strategic recommendations on audience targeting, media partner mix, and budget allocation based on campaign performance and reporting analysis.
Serve as a liaison between marketing and business intelligence teams to improve reporting workflows, support data-driven decision-making, and ensure data is accurately interpreted across cross-functional teams.