International Sales Manager, Advisor Acquisition

Fora•New York, NY

1d•$110,000 - $125,000•Onsite

About The Position

Fora is seeking a founding sales leader to drive advisor acquisition across international markets. This is a high-impact, player-coach opportunity reporting to the Head of International Markets. The role involves servicing high-value inbound leads, managing and coaching a growing BDR team, and shaping the international presence from the ground up. It offers autonomy to test, iterate, and build in a non-traditional corporate sales environment, ideal for someone who enjoys engaging leads, coaching teams, and building new initiatives.

Requirements

4+ years of B2B or B2C sales experience with a proven track record of meeting/exceeding quotas
1+ years managing or coaching sales teams (BDRs, SDRs, AEs, or similar)
Demonstrated success converting high-value inbound leads through consultative selling
Experience working with CRM platforms such as HubSpot or Salesforce
Fluency in English and at least one additional language (multilingual strongly preferred)
Comfortable working across European and Asian time zones as needed
Strong relationship-building and communication skills
Data-driven mindset: you track funnel metrics, identify trends, and use insights to improve performance

Nice To Haves

Fluency in multiple languages (2+ languages ideal)
Experience selling into international markets (e.g., EMEA, LATAM, APAC)
Background in a startup, student venture, or international business environment
Exposure to travel industry sales or working with independent contractors/consultants

Responsibilities

Own the end-to-end international advisor sales funnel, from lead engagement through conversion and onboarding handoff
Service high-value inbound leads through sales calls, webinars, and informational sessions
Build trusted relationships with prospective advisors across multiple channels (email, WhatsApp, Intercom, video calls)
Set and achieve monthly/quarterly advisor acquisition targets for yourself and your team
Develop deep market intelligence in priority international regions (e.g., EMEA, LATAM, APAC)
Represent Fora at international events and industry gatherings
Manage, coach, and inspire a growing Business Development team (~3 BDRs)
Set clear targets, track performance, and provide ongoing feedback and development
Create sales playbooks, outreach sequences, objection-handling guides, and scripts for international markets
Model best practices through hands-on selling and active deal involvement
Hire and onboard additional team members as the international funnel scales
Manage HubSpot CRM day-to-day: assign leads, update deal stages, maintain accurate pipeline data, and run conversion reports
Build and refine sales sequences, email templates, and call scripts for different international markets
Track team performance metrics and identify where leads are dropping off in the funnel
Work with Product Operations to implement new communication tools (e.g., WhatsApp for Business, WeChat) as we expand
Use AI tools to automate follow-ups, qualify leads faster, and streamline team workflows
Work closely with core Sales team and Marketing to implement company-wide initiatives and A/B tests
Act as the voice of international leads, sharing insights to inform product and operational decisions
Collaborate with International Operations on localization, compliance, and market-specific needs