International Marketing & Sales Strategy Mgr

The Walt Disney CompanyAnaheim, FL
Onsite

About The Position

The Marketing and Sales Strategy team's mission is to provide support to International teams across EMEA, Canada, Latin America and APAC to deliver maximum profitability for domestic Disney Parks and Disney Signature Experiences. This highly visible role has significant strategic responsibility supporting Walt Disney World Resort, Disneyland Resort and Disney Cruise Line. Along with managing delivery of marketing and sales programs, you will help foster an energizing culture of excellence, encouragement and ownership. Every day as International Marketing and Sales Strategy Manager is unique, challenging and fulfilling. You will work in a diverse and inclusive environment amidst a professional and supportive community united by our Disney values, working toward excellence in all we do. You will partner with areas such as Marketing and Sales Strategy, creative agencies, Public Relations, Media, Promotions, CRM, plus maintain integration points with the business and operation.

Requirements

  • 3-5+ years of Consumer Marketing, Marketing Strategy, Brand Management, Marketing Communications or related experience
  • Ability to develop strategic input, business cases and Integrated Communication Plans
  • Superior ability to create and present compelling presentations for executive audiences under tight timelines
  • Demonstrated experience in strategic planning and project management with strong financial acumen to decipher complex business models
  • Ability to build trust, influence others, and navigate ambiguity
  • Demonstrated ability to handle multiple tasks simultaneously with superior attention to detail
  • Demonstrated ability to interpret data analyses and determine strategies and business opportunities from research and consumer insight
  • An entrepreneurial spirit driving innovative ideas and challenging the status quo
  • Strong oral and written communication skills
  • Advanced proficiency in Microsoft Office programs (PowerPoint, Word, Outlook, Excel)
  • Bachelor's Degree in Marketing, Business, Communications or equivalent work experience

Responsibilities

  • Work with marketing and sales teams in EMEA, Canada, Latin America, and Asia Pacific
  • Lead management of Long Term Plan, Annual Operating Plan and Integrated Communication story building across all lines of business
  • Lead numerous projects simultaneously, working with partners from various disciplines and across multiple markets and time zones
  • Act as subject matter expert for all brand updates and new product introductions, providing international teams with marketing guidelines and guardrails and organizing all Marketing the Magic events for International
  • Seek out integration and best practice sharing opportunities across markets
  • Act as the subject matter expert for AI for International marketing and sales
  • Develop and deliver presentations to internal and external senior management
  • Act as the international liaison across WDW, DCL and DLR, maintaining solid relationships with domestic marketing teams to help with communication and collaboration and be seen as an extension of their teams
  • Manage budgets, accurately achieving quarterly and annual forecasts
  • Lead all travel industry marketing initiatives for international audiences
  • Review marketing and sales creative to ensure they comply with brand guidelines
  • Support all APAC teams with select sales collateral/tactics (brochures, calendars, maps, online banners, videos, website content, photo shoots, etc.)
  • Act as the key contact for all Destination Marketing Organizations (e.g. Visit Orlando, Visit California, Brand USA)

Benefits

  • health and savings benefits
  • educational opportunities
  • special extras that only Disney can provide
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