Integrated Marketing Manager

Suralink IncSalt Lake City, UT
Remote

About The Position

Suralink® is a fast-growing Software as a Service (SaaS) technology company looking for exceptional professionals to join our team. Our award-winning company has been recognized for growth, innovation, and culture, and over 500,000 companies around the world have used our software. Our platform was built for accountants, auditors, security professionals, investors, and other professional service firms, providing a secure, straightforward way to request, receive, track, and manage their documents at scale. If you’re looking for a promising company where you can genuinely make your mark, we’d love to talk to you. We're hiring an Integrated Marketing Manager to orchestrate the field programs, events, webinars, content, social, and community efforts that put us in front of the right buyers. Reporting to the Director of Performance Marketing, you will design and execute multi-channel campaigns that generate pipeline across our SMB through Enterprise segments. This is a hands-on, execution-focused role for a marketer who loves running great programs end-to-end, can move fast across multiple workstreams, and knows how to turn events and content into measurable pipeline. You'll partner closely with our Demand Generation Manager, Product Marketing team, RevOps, and Sales to run integrated plays that work.

Requirements

  • 4-6 years of B2B marketing experience, ideally in SaaS.
  • Hands-on experience running industry and field events from strategy through flawless execution.
  • Proven track record of running webinar programs that generate pipeline, not just registrations.
  • Strong writing and editorial judgment; comfortable using AI tools to produce brand-aligned content from a brief.
  • Working knowledge of HubSpot (or a similar marketing automation platform) and ABM principles.
  • Experience partnering with sales on account-based programs and with agencies on SEO and paid search.
  • Detail-obsessed program manager who can run multiple workstreams in parallel without dropping the ball.
  • Comfort with data and reporting — you know whether your programs are working and can make the case with numbers.

Nice To Haves

  • Experience marketing to the accounting, audit, or professional services industry.
  • Experience with ABM platforms (e.g., 6sense, Demandbase, RollWorks).
  • Established LinkedIn content chops or a demonstrated organic social playbook.
  • Prior customer advocacy or review program experience.

Responsibilities

  • Plan and execute our industry event presence — trade shows, conferences, and sponsorships — from strategy through on-site execution and post-event follow-up.
  • Own the field event program: regional dinners, customer roundtables, partner events, and executive engagements.
  • Manage the full event lifecycle, including vendor selection and management, booth design, pre- and post-event outreach, swag, logistics, and lead capture.
  • Drive ABM execution across events: ensure target accounts are invited, engaged on-site, and handed off to sales with a clear follow-up plan.
  • Coordinate the webinar program end-to-end: platform management, promotion, live production, and follow-up.
  • Partner with Product Marketing and Alliance partners to deliver co-marketing and thought leadership webinars that convert.
  • Produce SEO-optimized blog content using AI tools against keyword briefs supplied by the SEO agency.
  • Edit, fact-check, and publish on a consistent editorial cadence; maintain on-page SEO hygiene in partnership with the agency.
  • Own organic social strategy on LinkedIn: editorial calendar, content production, and community engagement.
  • Build an employee advocacy motion that amplifies events, webinars, content, and product launches.
  • Run customer review campaigns on G2, Capterra, and other key platforms to grow review volume and category standing.
  • Partner with Customer Success and Product Marketing to identify advocates, gather stories, and feed the advocacy pipeline.
  • Build and execute campaigns in HubSpot — including segmentation, nurture workflows, event follow-ups, and webinar journeys — in partnership with RevOps, who owns platform administration and data operations.
  • Maintain clean campaign attribution so pipeline contribution is measurable by program.

Benefits

  • Remote-friendly policy
  • Medical/vision/dental insurance
  • Flexible PTO policy and ten paid holidays
  • Parental leave
  • Professional development allowance
  • Community involvement
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