Integrated Marketing Manager

ServiceTitan•US CA Remote, CA

19h•$125,700 - $201,700•Remote

About The Position

This role is the execution engine behind two of ServiceTitan’s highest-visibility brand programs: “State of the Trades,” our flagship thought-leadership platform, and Titan Tailgate, our proven, field activation program. You will turn strategy into shipped content, live events, and measurable pipeline impact — owning the operating cadence from weekly real-time trend posts to annual vertical reports, and from account targeting to on-the-ground logistics for every Tailgate stop.

Requirements

6-8 years of Marketing experience: A horizontal, generalist marketing background with a track record of scaling programs and operating across teams.
Systems builder: Demonstrated experience designing and launching repeatable processes, planning systems, and workflows that other teams adopt and rely on.
Applied AI at enterprise scale: Hands-on, technical experience operationalizing AI in a complex, cross-functional environment.
Data and tooling fluency: Comfort working across marketing, sales, and data systems (i.e. Salesforce, Snowflake, Airtable, and modern AI tooling) to turn signals into action.
Cross-functional influence: Strong partnership and communication skills, with the ability to align stakeholders across teams, verticals, and leadership.
Revenue orientation: A bias toward work that ties to pipeline, targeting, conversion, and revenue, balanced with judgment about reusability and long-term leverage.

Responsibilities

Execute the weekly-to-annual content calendar for thought leadership including; real-time trends, business-strategy trends, significant market shifts, the quarterly Market Health Index, annual vertical audience reports, and their social/derivative assets.
Partner with Market Managers, Data Science, and 3rd party partners to pull, QA, and package proprietary data into forms that reporters, analysts, and prospects can use.
Manage the calendar and collaborate to across channels to ensure maximum impact for every asset, making sure each report generates its full slate of content — infographics, social posts, webinar material.
Report on program effectiveness.
Plan and execute Titan Tailgate’s regional tour cadence.
Support prospecting and prioritizing accounts to visit with tailgate. Manage outreach and attendance.
Manage the day-to-day relationship with our activation vendor — production, truck/signage/swag logistics, travel, and on-site execution.
Partner with Sales, Field, and Events to build the on-site agenda, coordinate customer/prospect invitations, and make sure each stop supports active pipeline motions.
Track and report closed-won and pipeline influence by stop, and capture customer/prospect sentiment to inform the next region’s plan.
Work with Sales and Field teams to make sure brand program content is activated across channels, in nurture cadences and within deals.
Ensure brand programs reflect ServiceTitan’s brand, in partnership with Brand Marketing and Brand Strategy.
Manage relationships with external vendors and agencies as well as evaluate potential brand-partnership opportunities.

Benefits

Flexible time off
Learning and development opportunities
Comprehensive onboarding program
Leadership training
Bonusly
Peer-nominated awards
Company-paid medical, dental, and vision (with 100% employer paid options and 90% coverage for dependents)
FSA and HSA
401k match
Telehealth options including memberships to One Medical
Parental leave and support
Up to $20k in fertility services (i.e. IUI and IVF)
Surrogacy
Adoption reimbursement
On demand maternity support through Maven Maternity
Free breast milk shipping through Maven Milk
Pet insurance
Legal advisory services
Financial planning tools