Integrated Marketing Coordinator – Lifestyle and Retail

Peter MillarRaleigh, NC
Onsite

About The Position

Peter Millar is seeking a dynamic and detail-oriented Integrated Marketing Coordinator to assist with brand and retail-focused marketing initiatives across our growing network of Peter Millar stores. This role will be instrumental in supporting the in-store experience and aligning local marketing efforts with our broader brand vision.

Requirements

  • Interest in retail and customer behavior
  • Excellent communication and interpersonal skills
  • Skilled with Microsoft Office, primarily Microsoft Excel and Powerpoint
  • Effective at working in a team environment, yet able to work independently as needed
  • Bachelor’s degree in Marketing
  • 1+ years of marketing or retail experience
  • Attention to detail and an interest in understanding consumer behavior

Responsibilities

  • Support the execution of brand marketing initiatives for retail stores, including seasonal campaigns, product launches, and in-store activations.
  • Assist in bringing brand storytelling to life in retail locations through in-store marketing materials and customer experience support.
  • Coordinate logistics for in-store events and activations, including vendor communication, materials preparation, and on-site support.
  • Gather customer insights and store feedback to share with the broader marketing team.
  • Support outreach efforts by helping maintain relationships with local partners and community organizations.
  • Maintain documentation of placements obtained via these partner relationships.
  • Partner with visual merchandising and store teams to help ensure marketing materials are implemented correctly in stores.
  • Assist with aligning retail initiatives with digital and e-commerce campaigns by sharing updates and coordinating assets.
  • Track and compile basic performance metrics (e.g., traffic, event attendance) for reporting purposes.
  • Support coordination across cross-functional teams including Brand, PR, creative, and merchandising.
  • Maintain and update the retail marketing calendar to ensure teams are informed of upcoming initiatives.
  • Assist with budget tracking, invoice processing and other administrative tasks.
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