Instructional Designer

Stanley Martin•Reston, VA

About The Position

The Instructional Designer designs, develops, and evaluates learning experiences that build team member capability, support professional growth, and strengthen performance across Stanley Martin Homes. The role establishes learning objectives and turns subject matter expertise and business content into practical, accessible, and impactful learning solutions across a variety of formats and technologies. The position analyzes learning needs and materials, collaborates with subject matter experts, and applies adult learning principles and the ADDIE model to develop role-specific learning in multiple formats. It also evaluates learning effectiveness, maintains learning experiences across the LMS, SharePoint, and other platforms, and supports LMS administration and continuous improvement. The Instructional Designer leverages AI to improve content and development efficiency while promoting effective and responsible AI use. The role also manages multiple time-sensitive projects and supports company safety standards, values, and professional communication.

Requirements

  • Associate’s or bachelor’s degree in Instructional Design, Curriculum Development, or a related field.
  • Excellent written and verbal communication skills.
  • Strong instructional writing, curriculum development, and storyboarding skills.
  • Demonstrated ability to design and develop effective learning solutions using adult learning principles across multiple learning modalities.
  • Proficiency with learning development and multimedia tools, including PowerPoint, Articulate 360, and Canva.
  • Experience administering an LMS, including courses, users, reporting, and maintenance (e.g., Zensai/Learn365).
  • Experience managing SharePoint sites and digital learning experiences.
  • Willingness to travel.
  • Ability to leverage AI to develop new and enhance existing instructional content.
  • Ability to support effective and responsible AI adoption across the organization.

Nice To Haves

  • Master’s degree.
  • Minimum 3+ years of related instructional design and curriculum development experience.

Responsibilities

  • Analyze content, target audiences, job tasks, and learner environments to identify instructional strategies and define learner outcomes.
  • Gather and analyze input from subject matter experts to develop and modify instructional materials.
  • Design accessible learning solutions using adult learning principles and the ADDIE model to strengthen engagement, retention, application, and performance.
  • Develop role-specific learning content in instructor-led, virtual, blended, e-learning, on-the-job, discussion-based, simulation, role-play, game-based, and video formats.
  • Evaluate learning programs and content effectiveness through assessments, surveys, and feedback.
  • Build and maintain learning experiences across the LMS, SharePoint, and other learning platforms, keeping content current, accessible, engaging, and easy to use.
  • Leverage AI throughout design and development to enhance learning content, improve efficiency, and support innovative learning experiences while promoting effective and responsible AI use.
  • Support LMS administration and continuous improvement, including courses, content, user needs, reporting, and system maintenance.
  • Maintain knowledge of current and emerging learning and development trends and technologies.
  • Manage multiple time-sensitive projects to ensure on-time delivery.
  • Complete other duties as assigned by the manager.
  • Represent the company professionally in internal and external interactions and communications.
  • Adhere to safety standards and help promote a safe working environment.
  • Adhere to and promote Stanley Martin’s Mission, Vision, and Values.
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