Inside Sales Lead Generation Specialist

Becton Dickinson Medical Devices • Vernon Hills, IL

2d • Onsite

About The Position

The Inside Sales Lead Generation Specialist plays a key role in driving digital-based revenue generation by managing the full spectrum of lead qualification activities. This position is ideal for someone with strong communication skills, a proactive approach to engaging prospects, and the ability to support strategic customers through effective problem-solving and collaboration. They will follow up on marketing-generated leads, initiate prospect outreach, and ensure timely, high-quality interactions that move opportunities forward.

Requirements

• Bachelor’s Degree Required
• Ability to travel 20% of the time
• Strong knowledge of Microsoft Office
• Self-motivated, attention to detail, strong problem-solving and time management skills
• 1-3 years of inside sales or customer service experience.
• Excellent communication skills and openness to constructive feedback.
• Ability to work effectively across cross-functional teams.

Nice To Haves

• Ideal candidates will be able to consider future relocation opportunities for growth into field sales in various markets around the country.
• 1-3 years of sales experience; however, will look at new graduates with a minimum of a 3.2 GPA
• Proficiency with CRM platforms (e.g., Salesforce) for tracking, managing, and analyzing lead activity.
• Experience using analytics tools or dashboards to interpret lead performance, conversion trends, and campaign effectiveness.
• Familiarity with lead-scoring models and qualification frameworks.

Responsibilities

• Follow up promptly on marketing generated inquiries and qualify leads (initial contact to all leads within 2 business days).
• Conduct lead nurturing activities to advance prospects through the funnel.
• Document all interactions and activities in the CRM system. (Salesforce)
• Manage inbound prospect calls and convert them into qualified opportunities.
• Hand off qualified leads to field sales teams with clear documentation, context and recommended next steps to support successful deal closure.
• Maintain and expand the company’s prospect database.
• Support initiatives that enhance the customer experience.
• Communicate with prospects via phone, email, and in person to understand and address their needs.
• Collaborate closely with sales and marketing teams to optimize the qualification process.
• Apply strong problem-solving skills to resolve customer needs and identify opportunities aligned with the product portfolio.
• Responsible for managing, prospecting, and building relationships within an assigned territory in order to increase revenue growth and customer satisfaction.
• Focus areas will include driving new business as well as increasing penetration in existing accounts.
• Includes the sale of medical supplies and devices that have a medium length sales cycle.
• Responsible for the management of the sales pipeline and monthly forecasting of the business
• Responsible for presenting quarterly business updates to the business units executive leadership team

Benefits

• culture where face-to-face collaboration supports your learning, your progress, and your success.

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level