Influencer Coordinator

Skinny Dipped

2d • Remote

About The Position

In this role, you’ll gain hands-on experience across influencer marketing, including creator outreach and gifting, UGC, event gifting, college activations, and campaign management. You’ll work closely with the Influencer Marketing Lead to support creator campaigns, develop briefs, and identify opportunities that align with SkinnyDipped’s brand and audience. You’ll use platforms like Tribe to discover and vet creators, manage creator campaigns, track performance, and pull reporting and insights. You’ll use OnBrand to support product seeding and event gifting, and work with Home From College (H/FC) on smaller scale campaigns, college activations, and brand ambassador programs. You’ll also gain exposure to paid media and creative strategy, using performance insights to help shape creator briefs and content. This role is ideal for someone passionate about social media, digital culture, creators, and the ever-evolving influencer landscape.

Requirements

• Strong knowledge of influencer marketing, creator communities, and social platforms (TikTok, Instagram, YouTube, etc.)
• Highly organized with excellent attention to detail and ability to manage multiple projects
• Strong communication and collaboration skills.
• A proactive, resourceful, and creative mindset
• Passion for better for you snacks

Nice To Haves

• Experience working with or managing creators/influencers
• Familiarity with influencer tools (e.g., CreatorIQ, Grin, etc.)
• Personal interest in pop culture, internet trends, and social storytelling
• You’re hungry to learn and love being a team player.
• You like pitching in wherever needed and you’re not scared of grunt work.
• You’re passionate about snacks, storytelling, and growing a brand.
• You bring a great attitude and energy to the team.

Responsibilities

• Find creators who are a natural fit for the SkinnyDipped brand and consistently reach out to 200+ creators per week for gifting opportunities.
• Manage the gifting process end to end, including creator outreach, collecting shipping information, maintaining accurate gifting records, coordinating shipments, and tracking deliveries and follow-ups.
• Maintain gifting history, track gifted content and creator engagement, and assist with reporting and follow-up as needed.
• Manage event gifting through OnBrand, thoughtfully evaluating and prioritizing events that align with SkinnyDipped’s brand and gifting goals. Work closely with Logical to ensure event orders are accrately processed and fulfilled on time.
• Support UGC creator initiatives by leading communication with pre contracted creators, providing monthly creative briefs, coordinating content deliverables, and reviewing and approving content to ensure it aligns with SkinnyDipped’s brand standards.
• Participate in paid media calls to understand which creative concepts and content are performing well, and apply those learnings when developing creator briefs. Work closely with the Influencer Marketing Lead to develop creative direction, align on creator selection, and ensure UGC supports broader influencer and marketing goals.
• Utilize Home From College (H/FC) for smaller-scale campaigns, college activations, and brand ambassador initiatives. Work closely with the Influencer Marketing Lead to develop, execute, and manage campaigns from planning through completion.
• Own the Tribe platform and stay on top of monthly campaigns, including reviewing & identifying new creators, and managing gifting through the platform. Monitor creator and brand activity to stay informed on trends and understand how other brands are leveraging creators and gifting.
• Provide quarterly gifting reports and work closely with the Influencer Marketing Lead to develop quarterly influencer reports, tracking key performance metrics and identifying trends and insights. Maintain the ability to quickly pull performance reports and insights from Tribe as needed, including monthly creator performance, campaign results, and other influencer activity to support decision-making.

Benefits

• Competitive salary
• Annual performance bonus
• Equity opportunity
• Excellent medical/dental/vision benefits
• 401(k)
• 3 weeks paid vacation + 14 paid holidays
• Paid parental leave
• Paid time off to volunteer
• Additional perks like wellness & tech stipends

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level
• Education Level: No Education Listed