Industry Manager, CPG

DoorDash USAAtlanta, GA

About The Position

The CPG Ad Sales Team is responsible for the marketing vision, development, and growth of our advertising partnerships. This team is rapidly growing, and is seeking additional team members to build an industry-leading ads and promotions business across DoorDash’s CPG offerings. The growing DoorDash ads business has quickly become the single best place for merchants and brands to market to local customers, in an ecosystem that benefits all parties. As the Senior Industry Manager, Mid Market CPG, you will lead a team of Sales Development Representatives, Account Executives, and Post Sales Managers to build partnerships that create tangible value for both advertisers and DoorDash. In this role, you will manage the entire ads strategy across the Mid-Market and Emerging segments of the CPG business (includes subcategories of alcohol, personal care, household, beverages, sweets, snacks, pantry, fresh, frozen, pets), and drive adoption of our growing ads and promotions offering. You will work cross-functionally with strategy, operations, marketing, analytics, and product, to innovate on our future approach and solutions. You will report into the Head of CPG Advertising Sales, in our Sales & Business Development organization.

Requirements

  • A minimum of 5+ years managing a sales team effectively and leading team performance management to meet and exceed goals.
  • Overall Industry Experience 10+ years
  • A consultative seller with significant experience in digital media or adjacent performance oriented industries
  • Have built scaled mid market and/or emerging businesses in the past
  • An expert in using data and insights to inform recommendations, rooted in advertiser objectives and business priorities
  • A firm understanding of digital technologies within the marketing/media mix, and are savvy with digital advertising measurements from attribution to funnel metrics
  • Strong written/verbal communication and presentations skills, and experience operating across several levels of an organization
  • Hire and recruit top and diverse talent to drive outsized impact on the business and contribute to DoorDash’s culture
  • Experience working directly with CPG advertisers or similar

Responsibilities

  • Successfully lead and develop a team of Mid Market Account Executives, Post Sales Managers and Strategic Development Managers to consistently exceed business growth and product/feature adoption goals, grow advertiser value, and drive sustainable revenue for DoorDash
  • Establish trusted senior level customer relationships and deliver thought leadership both internally and externally in the CPG industry
  • Represent advertiser needs to influence our Ads & Promos product roadmap and go to market strategy
  • Develop sales materials and sales processes to enable future scale of the team and business
  • Develop annual and quarterly sales plans and analyses to achieve ambitious goals and and help customers meet their business and marketing objectives

Benefits

  • 401(k) plan with employer matching
  • 16 weeks of paid parental leave
  • wellness benefits
  • commuter benefits match
  • paid time off
  • paid sick leave
  • medical benefits
  • dental benefits
  • vision benefits
  • 11 paid holidays
  • disability and basic life insurance
  • family-forming assistance
  • mental health program
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