Impact and Fundraising Specialist

G AdventuresToronto, ON
CA$50,000 - CA$65,000

About The Position

G Adventures is seeking an Impact and Fundraising Specialist to join their team. This role involves executing fundraising programs, coordinating campaigns, and creating impact reports. The specialist will partner with Marketing and Product teams to integrate fundraising into customer touchpoints, coordinate the production of the annual impact report, and ensure Planeterra's messaging is accurately reflected across G Adventures channels. They will also be responsible for collecting data to create reports and communications demonstrating fund utilization, acting as the primary administrator for GoFundMe and internal fundraising dashboards, and pulling regular reports to showcase progress. Additionally, the role involves supporting annual target setting, forecasting fundraising dollars, tracking funds, and acting as a daily point of contact between brands and Planeterra. The specialist will also work to keep staff educated and inspired about impact initiatives, collaborate to provide training and content for "Chief Experience Officers" (CEOs) to discuss impact on the ground, and monitor emerging CSR regulations and travel industry trends.

Requirements

  • 3–5 years of experience in fundraising, non-profit partnerships, corporate social responsibility programs or cause-marketing campaigns.
  • A proven track record of meeting fundraising targets through diverse channels (events, payroll giving, point-of-sale, or major gifts) with demonstrated experience in creating and executing successful fundraising campaigns.
  • Ability to prioritize multiple tasks, deadlines and changing priorities
  • A solid understanding of the non-profit development landscape
  • Excellent verbal, written and presentation skills with the ability to persuasively present ideas that inspire
  • Willingness and ability to travel domestically and internationally, as required
  • Ability to take raw impact data (e.g., "number of women trained") and translate it into key storytelling and emotional impact for our audience.

Nice To Haves

  • Degree in International Development, Sustainability, Business Administration, or Communications a plus
  • Experience with GoFundMe, and project management tools (ClickUp) a plus
  • Familiarity with global reporting frameworks like the Glasgow Declaration or the UN Sustainable Development Goals (SDGs).

Responsibilities

  • Execute all "Raise the World" programs (Give A Fund, Dollar a Day, On-tour fundraising) and support GX event fundraising requirements.
  • Lead the lifecycle of all fundraising campaigns, including drafting briefs and conducting post-campaign analysis.
  • Execute individual campaigns, track results against goals, and craft detailed impact reports for stakeholders.
  • Partner with Marketing and Product teams to ensure fundraising is seamlessly integrated into customer touchpoints like booking flows and pre-trip emails.
  • Coordinate the production of the yearly summary of fundraising and CSR efforts, highlighting Planeterra partners and impact of programs/fundraising.
  • Ensure Planeterra’s messaging is reflected accurately across G Adventures channels while maintaining brand voice and charitable authenticity.
  • Collect data from Planeterra to create reports/communications that demonstrate how funds are being utilized for both transparency and marketing purposes.
  • Act as the primary administrator for GoFundMe and internal fundraising dashboards, ensuring data accuracy and system functionality.
  • Support employees with fundraising pages and provide support in system management and set up.
  • Pull regular reports to showcase progress and provide technical support/training to other team members using the systems.
  • Support annual target setting, forecast fundraising dollars, and track funds in alignment with Planeterra.
  • Act as the daily point of contact between brands and Planeterra to gather data and report on progress.
  • Work with Internal Comms team to keep staff educated and inspired; coordinate internal initiatives to drive staff participation.
  • Collaborate with Marketing, Operations and Learning teams to provide "Chief Experience Officers" (CEOs) with the training and content they need to talk about impact on the ground.
  • Monitor emerging CSR regulations and travel industry trends to ensure all fundraising activities remain compliant and forward-thinking.
  • Maintain a library of up-to-date resources, training materials, and impact data for use across the business.

Benefits

  • Competitive Total Rewards Package, including exclusive travel perks!
  • Additional days off, including on your birthday!
  • Vacation time for you to recharge
  • Enhanced Parental Leave
  • Meaningful Employee Recognition Program
  • Learning and Growth Opportunities
  • Employee Resource Groups
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