HubSpot CRM Specialist

VIDIZMO LLC

About The Position

VIDIZMO is seeking a HubSpot CRM Specialist with hands-on expertise in building, managing, and analyzing dashboards across multiple departments. This role is crucial for transforming CRM data into actionable insights that guide marketing, sales, and revenue decisions. The specialist will own the design, management, and optimization of HubSpot across Marketing, Sales, and Service teams, ensuring all departments have the necessary data for informed decision-making. A deep understanding of VIDIZMO's products, sales motion, customer journey, and reporting needs will be translated into a scalable CRM environment.

Requirements

Bachelor's degree in a CS, Marketing, AI, or related field.
4–6 years of hands-on experience administering and managing HubSpot CRM (Marketing Hub, Sales Hub, and/or Service Hub).
Proven expertise in building custom dashboards, reports, and analytics within HubSpot.
Strong data analysis skills with the ability to translate numbers into business insights.
Deep understanding of CRM workflows, automation, lead lifecycle, and pipeline management.
Ability to work cross-functionally and translate department needs into CRM solutions.
Comfortable operating in a hands-on, high-ownership role.
Thinks like an operator, not just an administrator.
Equally comfortable with building and troubleshooting CRM configurations and automation.
Equally comfortable with reading data and telling the story behind it.
Sees the CRM as a revenue engine, not just a contact database.
Enjoys understanding how Marketing, Sales, and Service teams actually work.
Wants to directly influence pipeline visibility, forecasting, and revenue decisions.

Nice To Haves

HubSpot certifications (Marketing Hub, Sales Hub, Reporting, etc.).
Experience with B2B SaaS or GovTech sales motions.
Familiarity with integrations (Salesforce, data warehouses, BI tools, automation platforms).
SQL or experience with external BI tools (Power BI, Looker, Tableau).
Experience with revenue operations (RevOps).

Responsibilities

Design, build, and maintain custom dashboards and reports for different departments (Marketing, Sales, Customer Success, Leadership).
Create role-specific views that provide each team and stakeholder with the most relevant metrics.
Continuously refine dashboards as business priorities, funnels, and KPIs evolve.
Analyze pipeline, conversion, attribution, and campaign performance data to identify trends and opportunities.
Translate raw CRM data into clear, actionable insights and recommendations for leadership and department heads.
Build and maintain reporting on lead flow, deal velocity, win rates, forecasting, and revenue attribution.
Manage the overall HubSpot instance, including properties, pipelines, deal stages, lifecycle stages, lists, and data hygiene.
Configure and maintain workflows, automation, lead scoring, and routing rules.
Ensure data quality, deduplication, and consistency across all objects and teams.
Manage user permissions, teams, and access across departments.
Partner with Marketing, Sales, and Service to understand reporting needs and build solutions that fit their workflows.
Set up and manage integrations between HubSpot and other tools in the stack.
Train and support internal teams on dashboards, reports, and CRM best practices.
Standardize data capture, tracking, and reporting across the organization.
Identify gaps, bottlenecks, and manual processes, and automate them within HubSpot.
Keep the CRM aligned with evolving Go-To-Market strategy and product growth.