Healthcare Marketing Strategy Manager

Deloitte•Tampa, FL
•$163,400 - $322,100

About The Position

The Health Care Marketing Strategy Manager is a client-facing consulting leader who leads day-to-day strategy engagement delivery for Health Care clients and their marketing functions. The role combines marketing strategy expertise, consulting execution, and Health Care commercial knowledge to address the Chief Marketing Officer’s agenda and help clients achieve measurable outcomes. The manager works alongside Health Care leadership teams to connect customer insight to business impact amid changing customer and regulatory environments, cost and operational pressures, and competition.

Requirements

  • At least 7 years of experience with a demonstrated history of consulting delivery for marketing stakeholders and related areas of the CMO agenda.
  • At least 4 years of experience working directly with marketing client teams.
  • At least 4 years of experience in the US Health Care and Life Sciences ecosystem, including customer and stakeholder dynamics, commercial operating environments, engagement models, and market pressures.
  • At least 1 year of experience incorporating AI into daily workflow and leveraging AI tools to enable and optimize the client experience.
  • Ability to travel up to 30% or more on average, depending on the work and clients served.
  • Must be legally authorized to work in the United States without employer sponsorship now or at any time in the future.
  • Ability to work independently and collaboratively as part of a team.
  • Effective written and verbal communication skills, attention to detail, and commitment to high-quality work.
  • Ability to build and sustain professional relationships and demonstrate strong interpersonal skills and a professional demeanor.
  • Ability to lead projects or workstreams, prioritize multiple tasks in a fast-paced, dynamic environment, operate effectively amid ambiguity, and manage complex, multi-stakeholder engagements.
  • Ability to meet deadlines and mentor others with clear guidance.

Nice To Haves

  • At least 2 years of experience leading workstreams or projects, including managing scope, timelines, and deliverables.
  • Comfort with and exposure to technical aspects of marketing, including MarTech platforms, tools, and AI implications; designing or building technology is not required.
  • Ability to connect customer and market insights to measurable business outcomes such as growth, margin improvement, productivity, adoption, experience, or organizational effectiveness.
  • Strong quantitative and analytical skills, including interpreting research, customer data, market data, financial information, and performance metrics.
  • Experience presenting recommendations and deliverables to executive stakeholders.
  • Experience collaborating with technical teams and translating business needs into analytical or technology-enabled solutions.
  • Experience growing and developing teams, especially practitioners with 0–2 years of experience.

Responsibilities

  • Lead day-to-day strategy engagements for Health Care marketing clients across the CMO agenda, including marketing operating models and organizational design; customer, patient, member, provider, and stakeholder segmentation; go-to-market and channel strategy; growth and margin improvement; marketing investment and resource allocation; customer experience and engagement transformation; marketing performance measurement and KPI design; and AI-enabled marketing transformation.
  • Partner with client marketing, commercial, and digital leaders to define strategic choices and recommendations tied to clear business outcomes.
  • Translate business and customer challenges into structured analyses, insights, and executive-ready deliverables grounded in research and data.
  • Apply knowledge of MarTech stacks, platforms, tools, and AI implications to shape and support broader marketing transformation engagements.
  • Manage day-to-day client relationships; facilitate working sessions; and oversee scope, timelines, risks, and dependencies across workstreams.
  • Use advanced analytics and AI-enabled tools to improve efficiency, insight generation, and work quality.
  • Support practice growth through proposals, solution shaping, workplans, and follow-on opportunities.
  • Coach teams, model Deloitte leadership behaviors, and contribute to an inclusive, high-performing culture.

Benefits

  • Discretionary annual incentive program, subject to program rules and relevant individual and organizational performance factors.
  • Broad range of employee benefits.
  • Opportunities for professional development, including on-the-job learning, formal development programs, leadership opportunities, and mentorship.
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