Head of Strategic & Market Insights (SMI)

Cielo Projects•Boston, MA

2d•$145,000 - $175,000

About The Position

Velotic is redefining how market, industry analyst, and competitive intelligence drive business performance. We are seeking a Head of Strategic & Market Insights (SMI) to build and lead a modern insights function—one that goes beyond traditional analyst relations to directly influence strategy, positioning, and go-to-market execution. This role sits at the intersection of market intelligence and business decision-making, transforming external signals into clear, actionable insight.

Requirements

8–12 years of experience in analyst relations, market intelligence, strategy, or related roles
Strong analytical skills with the ability to translate data into clear narratives and recommendations
Experience working with or influencing product, marketing, and sales teams
Familiarity with analyst firms and competitive intelligence practices
Comfort operating in a fast-paced, evolving environment

Nice To Haves

Experience in industrial software, enterprise SaaS, or adjacent technology sectors preferred

Responsibilities

Manage and deepen relationships with key industry analysts and firms
Coordinate briefings, inquiries, and strategic engagements
Translate analyst research and interactions into actionable business recommendations
Ensure alignment with analyst citation and research usage guidelines
Manage analyst subscriptions, sponsorships, and research investments
Track key competitors, their offerings, positioning, and market movements
Identify emerging threats, new entrants, and strategic shifts
Deliver quarterly competitive landscape reports and executive briefings
Partner with product marketing to develop and maintain high-impact battlecards
Monitor markets for emerging trends, growth opportunities, and evolving customer requirements
Conduct product, segment, and regional analyses including: Go-to-market assessments, Pricing and packaging insights, Competitive positioning summaries
Deliver monthly insights to revenue leadership and broader quarterly deep dives
Partner cross-functionally to develop tools such as TCO calculators and strategic guides
Translate insights into clear, actionable recommendations for product, marketing, and revenue teams
Drive adoption of insights through presentations, workshops, and internal enablement
Create scalable, high-value assets (e.g., market guides, industry primers, strategic briefs)
Leverage advanced AI tools to accelerate research, synthesis, and insight generation
Train teams on effective AI usage and prompt design
Continuously improve how insights are gathered, shared, and operationalized
Maintain internal knowledge hubs and manage operational processes