Head of Product Growth (Referrals & Viral Loops)

Raydar
•$200,000 - $400,000•Remote

About The Position

Our client is a profitable, founder-led consumer healthcare and AI company building a full-stack digital care platform. The business serves more than 150,000 active patients each month, has grown to approximately $350 million in annual recurring revenue, and employs roughly 125 people. We are hiring a Head of Product Growth to build and lead a new referrals and viral-loops function. Reporting directly to the founder and CEO, you will transform an existing referral program into a repeatable growth engine and own the full viral-growth surface across referrals, invite loops, user-generated content, social sharing, gifting, freemium, and product-as-marketing.

Requirements

  • At least 5 years of hands-on product-growth experience.
  • Overall experience typically in the 5-to-15-year range.
  • Must have personally built a consumer referral program or viral growth loop that produced material organic growth at meaningful scale.
  • Can interface with a codebase, scope MVPs, move work into staging, and use SQL to guide decisions.
  • Bring a hands-on individual-contributor mindset even while leading engineers and designers.
  • Available until midday Pacific Time every weekday.

Nice To Haves

  • Led product growth or referrals at a high-growth direct-to-consumer company.
  • Founded a viral consumer or social product.

Responsibilities

  • Build and lead a new referrals and viral-loops function.
  • Transform an existing referral program into a repeatable growth engine.
  • Own the full viral-growth surface across referrals, invite loops, user-generated content, social sharing, gifting, freemium, and product-as-marketing.
  • Redesign and scale the referral program.
  • Lead a small team of engineers and designers.
  • Ship experiments daily.
  • Scope MVPs.
  • Work with the codebase.
  • Build the analytics stack for viral coefficients and loop performance.
  • Establish the product-growth strategy and operating cadence from the ground up.

Benefits

  • Base salary of $200,000 to $400,000
  • Approximately 0.15% to 0.50% equity
  • Direct access to the founder and CEO
  • Full ownership of a new product-growth function
  • A clear path to expanded executive scope
  • The resources of a profitable, fast-growing business
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