Head of Partnerships Marketing

The Onset
Hybrid

About The Position

Picture yourself as a commercially driven Head of Partnerships Marketing leading the strategy, growth and performance of a high-impact partnerships marketing function within the financial services sector. This is a senior leadership role responsible for shaping and delivering end-to-end marketing strategies across key partner channels. You will oversee full-funnel campaigns, from awareness through retention, while managing relationships with top-tier partners and driving measurable commercial outcomes. You’ll work cross-functionally with Product, Business Development, Partnerships, Campaign Delivery, Paid Marketing, Legal and Compliance teams to ensure all initiatives align with both partner priorities and broader business objectives.

Requirements

  • Deep experience in marketing, partnerships or commercial leadership roles
  • Proven success delivering partnership marketing strategies across multiple channels
  • Passion for managing and developing teams
  • Demonstrated ability to manage and influence senior stakeholders and partners
  • Commercially astute with strong analytical and data-driven decision-making skills
  • Confident presenter with experience engaging executive audiences
  • Highly organised with the ability to manage complex, concurrent initiatives

Responsibilities

  • Define and lead the partnerships marketing strategy to drive growth, engagement and revenue
  • Lead, mentor, and develop a high-performing marketing team
  • Establish clear KPIs, performance frameworks and success metrics
  • Align marketing initiatives with business priorities and partner expectations
  • Manage and optimise the partnerships marketing budget
  • Ensure all marketing activity meets regulatory and compliance standards
  • Own senior marketing relationships with key strategic partners
  • Act as the primary marketing contact for campaign planning and execution
  • Present performance insights and growth opportunities at MBRs and QBRs
  • Co-create campaigns with partners to deliver mutual value and enhanced customer outcomes

Benefits

  • Flexible hybrid working model
  • Opportunity to shape strategy and drive innovation in a growth-focused environment
  • Collaborative, high-performing culture that values curiosity and fresh thinking
  • Exposure to an experienced, forward thinking leadership team
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