Head of Marketing

MultiTracks.com•Cedar Park, TX

About The Position

Reporting to the CEO, the Head of Marketing shapes and tells the story of MultiTracks.com at scale. Title and compensation will reflect experience, from Director to CMO. This person will own marketing strategy, positioning, launches and channel performance, and will be accountable for the outcomes they produce: new subscribers, retention, and revenue growth. MultiTracks.com is a growing technology company that creates tools for worship teams worldwide, putting the needs of the church at the heart of its brand. We are driven to consistently enhance the customer experience by building products worship teams rely on every week. We hear every day from the customers we serve about how we save them time for what really matters. That is our mission, and our team is truly rallied around it. When the mission is clear and the team is unified, it’s an exciting place to be. If this motivates you, then you might be a great candidate for joining the team at MultiTracks.com.

Requirements

  • 10+ years of experience in the marketing function, including demonstrated success in a Director or VP of Marketing, or CMO-level role, preferably within SaaS or Technology
  • Proven growth/scaling experience
  • Hands-on experience with multi-touch attribution and marketing data analysis
  • BA/BS degree in marketing, business administration, or a related field, or equivalent relevant experience in lieu of degree
  • Exceptional verbal, written, and visual communication skills

Nice To Haves

  • HubSpot and Webflow expertise
  • Global marketing experience
  • Experience marketing hardware products and live events
  • Advanced degree

Responsibilities

  • Own marketing strategy, positioning and brand worldwide, across email, social, paid, website, communications and lead generation
  • Partner with Product and Revenue Operations on product strategy, pricing and packaging
  • Lead the launch calendar and the cross-functional pods that carry it, including product launches and MT Conference, our annual user conference
  • Run one clear approval path from brief to copy to design to release, and own what ships each week
  • Own the marketing budget and allocate spend against measured return
  • Set a baseline and target for every channel and launch, and report results against them weekly
  • Lead channel owners and set outcome-based goals for the team
  • Partner with the Senior Leadership Team to promote and communicate the brand, products, and value proposition
  • Fully understand the business, the opportunities in front of it, and the market dynamics that govern it to identify growth opportunities
  • Lead and actively participate in the quantitative marketing and attribution process

Benefits

  • Paid holidays
  • Paid time off plans
  • Employer-paid options for health insurance plans
  • Employer-paid dental and vision
  • Health savings account (with employer contributions) or flexible spending account
  • Employer-paid life, disability and AD&D insurance
  • Additional Voluntary Life and AD&D, Critical Illness, and Accident Insurance options
  • Employee Assistance Program (EAP)
  • Optional free enrollment in Dave Ramsey’s Financial Peace University Course
  • 401(k) retirement plan with a 100% employer match of the first 4% of eligible compensation contributions
  • Adoption assistance
  • Parental leave
  • Educational Assistance Program
  • Training & Development Opportunities
  • MarketPlace™ program with discounts and deals from national retailers
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