Head of GTM Enablement

Nextiva • Scottsdale, AZ

1d • Onsite

About The Position

Nextiva is building a next-generation, AI-powered Go-To-Market (GTM) Enablement function to transform how revenue teams operate in high-velocity SMB and Mid-Market environments. We are seeking a Head of GTM Enablement to architect and lead this evolution. This leader will work cross-functionally across Product Marketing, Revenue Leadership, Sales Enablement, and Operations to build a connected, performance-driven GTM enablement system that delivers actionable guidance directly within seller workflows. This role complements and amplifies existing Product Marketing, Learning & Development, and Revenue Operations functions by ensuring GTM strategy is consistently operationalized within frontline revenue workflows. This role expands the traditional scope of enablement by combining AI-powered workflow guidance, GTM operationalization, and performance-driven execution. You will design and scale a system that drives measurable improvements in pipeline conversion, accelerates sales readiness, and ensures consistent, high-quality execution of our GTM strategy.

Requirements

• 8–12+ years of experience in Sales Enablement, Product Marketing, or GTM Strategy
• Proven success in high-velocity sales environments (SMB and Mid-Market)
• Experience in SaaS, UCaaS, CCaaS, or CX platforms strongly preferred
• Demonstrated ability to drive measurable improvements in conversion rates and sales performance
• Track record of translating strategy into scalable execution
• Strong cross-functional leadership and stakeholder alignment skills
• Experience with (or strong curiosity for) AI-driven tools and enablement systems

Responsibilities

• Build a Performance-Driven Enablement System: Design and operationalize a modern enablement ecosystem that embeds directly into seller workflows. Shift enablement from event-based training to continuous, in-the-flow performance support. Establish clear metrics tying enablement to revenue outcomes (conversion, cycle time, win rates).
• Drive Sales Readiness & Execution Excellence: Enable SMB and Mid-Market sellers to run effective discovery, articulate differentiated value, and navigate objections with confidence. Continuously improve seller effectiveness and pipeline conversion through data-driven insights.
• Translate Strategy into Sales Execution: Partner with Product Marketing and Revenue teams to translate positioning and go-to-market strategy into actionable seller guidance, discovery frameworks, competitive differentiation, and deal support tools. Ensure consistent messaging and execution across all customer-facing teams.
• Lead AI-Powered Enablement Innovation: Build and scale AI-enabled workflow guidance tools that help sellers access the right messaging, insights, and resources at the moment of need. Develop real-time knowledge systems that help customer-facing teams access accurate, up-to-date information within their daily workflows. Partner cross-functionally with AI Ops and Product to define and build the underlying knowledge infrastructure.
• Enable High-Velocity Product Launches: Support rapid release cycles with scalable enablement strategies that keep pace with bi-weekly product updates. Complement traditional training approaches with continuous, in-workflow reinforcement and real-time guidance.
• Drive Cross-Functional GTM Alignment: Drive alignment in a cross-functional operating model across Enablement, Product Marketing, Revenue Operations, and AI Enablement stakeholders. Foster a culture of speed, clarity, accountability, and continuous improvement.

Benefits

• Multiple health plan options to suit your needs, including medical, dental, vision, and telemedicine coverage
• Life, disability, and supplemental indemnity plans
• Flexible Time Off for salaried employees, PTO for hourly employees, Paid Sick Time, Paid Parental Bonding Leave, and holiday pay
• 401(k) with company match, Health Savings Accounts with company contributions, Dependent Care FSA
• Employee Assistance Program (EAP) and comprehensive wellness initiatives
• Access to ongoing learning and development opportunities and career advancement

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Education Level: No Education Listed