Head of Commercial

Evvy•New York City, NY

20h•Onsite

About The Position

Evvy is a precision women’s health company focused on leveraging the vaginal microbiome to improve health outcomes across a woman's lifespan. They have developed a validated Vaginal Microbiome Test and an AI-powered personalized care platform, supported by significant investment and a large dataset. Evvy is at an inflection point, seeking to scale its B2B2C growth engine. This role is crucial for defining how a new category of precision women’s healthcare reaches scale, involving strategy across providers, fertility networks, digital health platforms, strategic partners, payers, and emerging distribution channels. The position reports directly to the CEO and is considered one of the company’s most senior strategic leadership roles. The ideal candidate is motivated by category creation, relationship-building, systems design, and execution, with the ability to transition from ambiguity to momentum and from early traction to repeatable scale. This role is for someone who wants to shape the future of diagnostics, AI, and women’s healthcare.

Requirements

8+ years of experience selling diagnostics or women’s health solutions into practitioner channels (owning related revenue and partnerships)
Experience building and scaling commercial infrastructure and teams
Experience operating across multi-channel GTM motions and diverse partner types
Familiarity with clinic sales dynamics, reimbursement, payers, and healthcare incentive structures
Willingness to travel for strategic partnerships, conferences, and key customer relationships
Proven commercial leader with experience driving revenue through strategic partnerships, distribution, and ecosystem development
Exceptional at relationship-building, communication, storytelling, and influence
Deeply fluent in women’s health, fertility, diagnostics, digital health, or adjacent healthcare ecosystems
Both strategic and highly operational — able to set vision, build systems, and execute directly
Drawn to ambiguity, ownership, and building before the roadmap is obvious
Disciplined about evaluating opportunities quickly, pursuing what’s real, and moving on from what isn’t
Energized by the idea of building an entirely new category in women’s healthcare

Nice To Haves

Experience operating within a company that has both D2C and B2B2C motions
Founder or early-stage startup experience
Experience launching novel diagnostics or testing platforms into B2B2C channels

Responsibilities

Own Commercial Strategy and Revenue: Own revenue and margin performance across Evvy’s B2B2C business lines.
Define and execute Evvy’s commercial strategy across providers, clinics, payers, and strategic partners.
Build a unified commercial engine across multiple channels and buyer types.
Help shape Evvy’s long-term reimbursement and payer strategy.
Identify and unlock new commercial surfaces, markets, and partnership models.
Build Strategic Relations: Personally lead Evvy’s most important enterprise and clinical partnerships.
Develop a scalable sales strategy that establishes Evvy as a trusted partner.
Represent Evvy externally with providers, partners, executives, payers, and at industry events.
Translate market feedback into stronger product positioning, partnerships, and growth strategy.
Build the Commercial Machine: Build the infrastructure required to scale: CRM, forecasting, sales ops, onboarding, playbooks, reporting, and partner success systems.
Hire and lead a high-performing commercial organization over time.
Partner cross-functionally with Product, Clinical, Finance, Operations, and Marketing to ensure tight GTM feedback loops.
Help create the operating cadence, systems, and rigor required to scale a category-defining healthcare business.