Head of Campaign Management

Heaven Media•,

3d•$85,000

About The Position

The Head of Campaign Management leads and is accountable for Heaven Media's Campaign Management function, overseeing Senior Campaign Managers and Campaign Managers to ensure campaigns are delivered consistently, efficiently and to a high standard across all accounts. The role owns campaign quality, adherence to processes, team performance, resource planning and allocation of campaign management support across existing and new business. It is the senior escalation point for campaign delivery issues and ensures material risks are identified, addressed and escalated appropriately. Reporting directly to the Director of Global Influencer Marketing, the role provides visibility into campaign health, team capacity, client risks and operational priorities. It is primarily focused on functional leadership and people management, while retaining responsibility for hands-on management of selected campaigns or accounts requiring senior oversight, additional support or complex delivery expertise. The position works closely with Influencer Strategy, Performance Marketing, Account Management, PMO, Finance, Legal and other relevant departments to support integrated, commercially responsible, high-quality campaign delivery. The Head owns the function's operating model and strategic roadmap; oversees delivery and quality assurance; manages capacity, resources and succession risks; develops team members and managers; and leads process improvement, risk management, governance and cross-functional collaboration. The role also supports commercial performance and business growth through delivery planning, resource recommendations and operational expertise. Delegated authority includes allocating Campaign Management resources, approving delivery approaches and quality standards within the function, resolving operational challenges within agreed authority limits, recommending organisational or capability changes, and escalating significant risks to the Director of Global Influencer Marketing.

Requirements

Significant experience in a senior influencer marketing, digital marketing or content-led role within a marketing or creative agency.
Proven experience leading teams and managing line managers, with evidence of team development and growth.
Demonstrable experience owning end-to-end campaign delivery across multiple concurrent accounts, including timelines, budgets and quality standards.
Strong understanding of marketing platforms, tools and performance metrics across social and influencer channels.
Strategic thinking and experience translating client or business goals into functional plans and initiatives.
Strong leadership presence and ability to influence internal and external stakeholders at a senior level.
Highly organised, with experience managing large workloads, tight timelines and competing priorities.
Commercial astuteness and understanding of balancing quality, efficiency and margin.
Excellent written and verbal communication skills, including experience with senior client presentations and internal leadership settings.
Experience in resource and capacity planning across a team or function.

Nice To Haves

Sector experience in gaming, tech or youth marketing.
Experience delivering campaigns for global technology or hardware brands.
Familiarity with global influencer landscapes and cross-market campaign delivery.
Experience implementing new technologies, platforms or reporting systems to enhance delivery.
Confidence using data to inform creative or strategic decision-making.
Experience supporting or driving departmental culture change or training initiatives.

Responsibilities

Lead and be accountable for the overall performance, effectiveness and continuous development of the Campaign Management function in alignment with departmental objectives and business priorities.
Establish and maintain standards for campaign delivery, operational consistency, accountability and service excellence across all accounts.
Own the governance, structure and operating model of the Campaign Management function and keep it scalable, efficient and fit for purpose.
Serve as the senior escalation point for campaign delivery, resource and operational issues; resolve issues and manage risks appropriately.
Oversee successful delivery of all campaigns managed by the team, including timelines, budgets, deliverables and client commitments.
Ensure campaign execution is high quality, compliant, commercially responsible and aligned with client objectives.
Provide senior oversight and support for complex, high-value, strategic or high-risk campaigns; directly manage selected campaigns or accounts when required.
Monitor campaign performance, delivery health and operational effectiveness, taking corrective action as needed.
Maintain campaign delivery standards and quality assurance processes across the function.
Own departmental capacity planning and resource allocation, including balancing workloads across client and business requirements.
Assess resource requirements for new business and client growth and recommend future staffing and capability needs.
Optimise resource utilisation while balancing delivery quality, commercial performance and employee wellbeing; plan for business peaks, absences, project demands and changing priorities.
Identify and address current and future resource, capability and succession risks.
Lead, develop and inspire Senior Campaign Managers and Campaign Managers; set objectives, expectations and performance standards.
Coach and support employees and managers, promote consistent people management, and drive talent development, succession planning and career progression.
Foster a high-performing, accountable and collaborative team culture focused on learning, communication and operational excellence.
Design, implement and improve Campaign Management frameworks, processes, systems and ways of working; document and promote adoption of standards and best practices.
Identify and lead improvements to efficiency, scalability, quality, cross-functional collaboration, operational performance, risk and client and employee experience.
Use campaign insights and operational learnings to drive improvement and innovation.
Establish controls to ensure campaigns comply with approved processes, contractual obligations and compliance requirements.
Identify, assess and mitigate delivery, operational and commercial risks; apply governance, escalation and decision-making frameworks and address recurring issues and root causes.
Build stakeholder relationships and represent the function in leadership discussions, providing visibility into priorities, capacity, performance and risks.
Collaborate with commercial and client-facing teams to assess delivery feasibility, operational requirements and resource implications for new opportunities.
Promote accountability, effective handovers and collaboration across functions involved in campaign execution; inform operational decisions with insight and recommendations.
Ensure campaigns remain within agreed scope, budgets and resource assumptions while maintaining quality and client satisfaction.
Address operational challenges and resource pressures that could affect commercial performance; support sales and scoping with operational expertise, delivery planning and resource recommendations.
Balance client expectations, operational requirements and commercial objectives, contributing to profitability and the long-term success of the Influencer Marketing function.
Develop and deliver the function's strategic roadmap, translating organisational priorities into operational plans, initiatives and measurable outcomes.
Identify opportunities to strengthen team capability, operational effectiveness, technology adoption and service delivery; lead transformational and cross-functional initiatives.
Anticipate future business needs and implement solutions that support sustainable growth.
Allocate and reassign Campaign Management resources to meet changing business and client requirements.
Approve campaign delivery approaches, operational processes and quality standards within the function, and resolve challenges within agreed authority limits.
Recommend organisational, resource or capability changes and escalate significant commercial, delivery, compliance or people-related risks to the Director of Global Influencer Marketing where appropriate.