Head of Brand Marketing Tech, XCM

Amazon • Santa Monica, CA

19h • $197,900 - $294,500 • Onsite

About The Position

The Brand Marketing Technology leader will drive a team of engineers, creative technologists, and product managers to invent, build, test, and deploy AI-powered creative solutions and marketing technology at global scale reaching millions of customers. This role will oversee key functional areas around driving scalable, technology-driven improvements to our creative production, content generation, and marketing automation capabilities. They own the development and operations of creative technology and products end-to-end, from development, building, testing, and deployment. The Brand Marketing Technology lead manages a team of ~30 product and engineering leaders.

As a technical leader with deep creative technology expertise, you will be a pragmatic leader that can translate creative and marketing needs into AI-powered technology solutions that scale both technically and operationally, building breakthrough creative experiences for our customers. You are responsible for driving quality and enabling creative innovation through advanced AI/ML capabilities, generative content tools, and automated creative production systems. You will manage evolving and complex demands, including multiple creative technology projects with dependencies on other internal organizations. You will draw on customer feedback, creative performance data, usage and operational metrics, and your experience leading creative technology businesses to set and deliver on goals for creative output, campaign performance, feature delivery, and marketing ROI.

You will champion the integration of AI technologies into creative workflows, overseeing the development of proprietary creative AI tools, managing partnerships with external AI platforms, and establishing governance frameworks for AI-generated content that ensure brand consistency and legal compliance across all marketing touchpoints.

Requirements

• Experience owning/driving roadmap strategy and definition
• Experience with feature delivery and tradeoffs of a product
• Experience managing teams and building solutions in distributed systems or developing large-scale web applications
• 5+ years of managing, analyzing and communicating results to senior leadership experience, or a CPA and 5+ years of developing internet products and technologies experience
• Experience overseeing all creative aspects of development production and post production
• Bachelor's degree or above in Computer Science, Computer Engineering, or related fields at time of application
• Experience managing teams, or experience leading engineering teams as a mentor or tech lead
• Experienced with end-to-end ownership of major project deliverables
• Experience leading engineering discussions around technology decisions and strategy related to a product
• Experience with a variety of digital media workflows and post production
• Experience and understanding of the workflow within a marketing, production, or creative department or company
• Experience communicating and delivering presentations to customers, stakeholders, and/or teammates
• Experience that includes strong analytical skills, attention to detail, and effective communication abilities, or experience working with customers with a passion for delivering exceptional service
• Experience with strong project management skills and the ability to thrive in a fast-paced environment
• Deep understanding of AI/ML technologies, generative AI platforms, and their application to creative and marketing use cases

Nice To Haves

• Experience delivering consumer software products and services in a high growth environment
• MBA, or Master's degree in computer science, engineering, analytics, mathematics, statistics, IT or equivalent
• 9+ years of hands-on work managing complex technology projects experience
• Experience creating brand guidelines
• Experience with creative software ecosystems and their APIs/integrations
• Business management or a related degree with focus on creative industries or marketing technology
• 7-10 years of related experience with large scale strategic planning within a distributed creative organization

Responsibilities

• Drive a team of engineers, creative technologists, and product managers to invent, build, test, and deploy AI-powered creative solutions and marketing technology at global scale.
• Oversee key functional areas around driving scalable, technology-driven improvements to creative production, content generation, and marketing automation capabilities.
• Own the development and operations of creative technology and products end-to-end.
• Manage a team of approximately 30 product and engineering leaders.
• Translate creative and marketing needs into AI-powered technology solutions that scale technically and operationally.
• Drive quality and enable creative innovation through advanced AI/ML capabilities, generative content tools, and automated creative production systems.
• Manage evolving and complex demands, including multiple creative technology projects with dependencies on other internal organizations.
• Set and deliver on goals for creative output, campaign performance, feature delivery, and marketing ROI.
• Champion the integration of AI technologies into creative workflows.
• Oversee the development of proprietary creative AI tools.
• Manage partnerships with external AI platforms.
• Establish governance frameworks for AI-generated content that ensure brand consistency and legal compliance across all marketing touchpoints.

Benefits

• health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage)
• 401(k) matching
• paid time off
• parental leave
• sign-on payments
• restricted stock units (RSUs)

What This Job Offers

• Job Type: Full-time
• Career Level: Senior