d) | Series B Scale-Up

Edurino

12d•Remote

About The Position

As our Interim Head of Brand & Creative, you will lead our creative strategy and visual identity, turning creative output into a driver for growth. This role is a one-year maternity leave cover with the opportunity to lead a talented team and directly impact our success story. Take full commercial ownership of visual performance and brand identity to ensure our campaigns serve as a growth lever and hit target metrics. Lead, inspire, and develop a team of designers and marketing managers, fostering a high-performing culture where data informs creative decisions. Hold final sign-off for all brand identity frameworks, visuals, design systems and high-stakes IP collaborations, ensuring consistency and aesthetic excellence across all channels. Architect and implement agile, AI-driven workflows that boost team efficiency and enable the large-scale execution of creative assets. Drive systematic improvements in creative hit rates and uplift to directly impact ROAS and other success metrics. Optimize external spending and manage our freelance talent pipelines to maintain a seamless asset production engine. Co-own the trade calendar and commercial roadmap in close partnership with the Marketing Manager. Act as the strategic bridge between internal departments and external IP partners to ensure flawless alignment during collaborations.

Requirements

8+ years of relevant experience in brand/creative roles within the D2C ecosystem
Experience leading and developing a team within a senior leadership role
Proven track record of shaping brands and managing complex campaigns
Deep expertise in the Adobe Creative Suite & Google Suite, paired with a strong analytical foundation in performance marketing metrics
Excellent stakeholder management skills and the confidence to act as a bridge to third-party IP partners
Experience integrating AI tools into creative pipelines to evolve traditional workflows
Professional fluency in English is required

Nice To Haves

German language skills are a valued addition
A strong design background
Direct experience in the children’s (educational) industry

Responsibilities

Take full commercial ownership of visual performance and brand identity to ensure our campaigns serve as a growth lever and hit target metrics
Lead, inspire, and develop a team of designers and marketing managers, fostering a high-performing culture where data informs creative decisions
Hold final sign-off for all brand identity frameworks, visuals, design systems and high-stakes IP collaborations, ensuring consistency and aesthetic excellence across all channels
Architect and implement agile, AI-driven workflows that boost team efficiency and enable the large-scale execution of creative assets
Drive systematic improvements in creative hit rates and uplift to directly impact ROAS and other success metrics
Optimize external spending and manage our freelance talent pipelines to maintain a seamless asset production engine
Co-own the trade calendar and commercial roadmap in close partnership with the Marketing Manager
Act as the strategic bridge between internal departments and external IP partners to ensure flawless alignment during collaborations