Head of B2B, New Business Sales

StackAdapt
Remote

About The Position

StackAdapt is seeking a Head of B2B, New Business Sales to scale and operationalize a high-performing outbound sales organization. This role requires transforming early success into a repeatable, predictable revenue engine by bringing structure, coaching, and operational rigor. The Head of B2B will lead a team of Sales Directors and Account Executives focused on accelerating StackAdapt's growth in the B2B marketing space. Key responsibilities include establishing repeatable sales processes, driving disciplined pipeline management and forecasting, and building a culture of accountability. The role involves cross-functional collaboration with Marketing, Revenue Operations, Enablement, and Product Marketing to ensure the team has the necessary tools and programs. Additionally, the Head of B2B will represent StackAdapt externally by partnering with industry leaders and speaking at events. This is a remote-first leadership role open to candidates across North America, focused on evolving a fast-growing business into a scalable revenue engine.

Requirements

  • A successful track record of leading and scaling high-performing outbound B2B sales organizations with accountability for pipeline, forecasting, and revenue performance.
  • Experience selling into B2B marketing organizations within SaaS, account-based marketing (ABM), demand generation, or adjacent MarTech environments, with a strong understanding of modern marketing personas.
  • A builder's mindset paired with operational discipline, thriving in environments where you establish repeatable processes, improve forecasting accuracy, and coach teams to consistently raise the bar.
  • Experience selling across transactional and enterprise sales motions, with exposure to programmatic advertising, DSPs, B2B intent platforms, or adjacent marketing technology solutions preferred.
  • Deep familiarity with CRM reporting, pipeline analytics, forecasting, and intent platforms such as 6sense, Demandbase, or Bombora to measure performance and optimize sales execution.
  • Proven success partnering with Marketing, Revenue Operations, Enablement, and Product teams to align demand generation strategies, improve pipeline quality, and drive go-to-market execution.
  • Exceptional communication and presentation skills, with the ability to represent StackAdapt confidently with customers, partners, and at industry events.

Responsibilities

  • Operationalize, optimize, and continuously improve a repeatable outbound sales process that consistently converts pipeline into revenue while enabling the team to exceed growth targets.
  • Develop and scale best practices that evolve the organization from high-volume prospecting toward high-quality, account-based selling and consistent execution across the sales funnel.
  • Lead, develop, and coach Sales Directors and Account Executives through disciplined pipeline reviews, accurate forecasting, and performance coaching to build a high-performing, accountable sales culture.
  • Partner closely with Marketing to align outbound and inbound strategies, leverage intent data, improve lead quality, and build a predictable pipeline generation engine.
  • Serve as a strategic voice for StackAdapt's B2B business by speaking at industry events, participating in panels and podcasts, and strengthening our market presence with enterprise marketers.
  • Champion the use of AI-powered prospecting, workflow automation, and modern sales technologies to improve productivity, coaching, and pipeline generation while maintaining a consultative customer experience.

Benefits

  • Highly competitive salary
  • Retirement/ 401K/ Pension Savings globally
  • Competitive Paid time off packages including birthday's off!
  • Access to a comprehensive mental health care program
  • Health benefits from day one of employment
  • Work from home reimbursements
  • Optional global WeWork membership for those who want a change from their home office and hubs in London and Toronto
  • Robust training and onboarding program
  • Coverage and support of personal development initiatives (conferences, courses, books etc)
  • Access to StackAdapt programmatic courses and certifications to support continuous learning
  • An awesome parental leave program
  • A friendly, welcoming, and supportive culture
  • Our social and team events!
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