GTM Engineer

Cynomi • Toronto, ON

4h

About The Position

As a GTM Engineer at Cynomi, you will be the operational and technical backbone of our go‑to‑market engine, connecting Marketing, Sales, SDR, and Partner teams through data, automation, and AI. You’ll design, build, and optimize AI‑driven workflows that accelerate pipeline generation, conversion, and revenue growth. This is a hands‑on, builder‑oriented role at the intersection of marketing strategy, data architecture, and automation engineering. If you love turning manual, fragmented processes into scalable, intelligent systems, this role is for you.

Who We Are
Cynomi is an AI-powered Security Growth platform that helps MSPs and MSSPs deliver CISO-level cybersecurity and compliance services. We simplify complex cybersecurity work into scalable, automated workflows, empowering service providers to boost revenue, efficiency, and client trust. Backed by leading global investors, Cynomi is growing fast, enabling hundreds of MSPs worldwide to thrive in the ever-changing cybersecurity landscape.

Requirements

• 5+ years in Marketing Operations, RevOps, or GTM Systems Engineering.
• Deep hands‑on experience with HubSpot: workflows, automation, reporting, and integrations.
• Strong proficiency with AI and workflow automation tools, including Claude, n8n, Zapier/Make, and ChatGPT‑style APIs.
• Solid understanding of data architecture and APIs across GTM systems (HubSpot, Salesforce, Web, Paid Media, BI tools).
• Working knowledge of Python, SQL, and data modeling for building and validating automations.
• Experience running CRO programs: hypothesis creation, experiment design, and statistical analysis.
• Strong analytical and problem solving skills with the ability to translate business needs into automated systems.
• Natural curiosity and passion for new AI, RevOps, and GTM technologies.

Nice To Haves

• Experience working with MSP/MSSP audiences or cybersecurity SaaS.
• Hands‑on experience integrating multiple GTM systems (e.g., HubSpot + Salesforce + Web + Ads/BI).
• Familiarity with data enrichment tools, predictive lead scoring, or AI‑driven personalization.
• Exposure to growth experimentation (A/B testing, funnel optimization, revenue analytics).

Responsibilities

• Optimize and integrate the GTM workflows across tech stack including HubSpot, Clay, n8n, Zapier, Claude, and related data/automation/platform tools including MixPanel, Impartner and more.
• Ensure consistency of data structure, hygiene and architecture across GTM tools and systems, supporting GTM scale
• Design and implement scalable AI‑driven workflows for lead enrichment, routing, scoring, and customer engagement across Marketing, SDR, Sales, and Partners.
• Build dashboards and attribution models to provide real‑time visibility into pipeline health, campaign performance, and revenue impact.
• Integrate AI and automation across GTM operations to improve segmentation, personalization, and efficiency at scale.
• Partner with Demand Gen, Web, SDR, and Partner teams to operationalize campaigns and automate repeatable processes end‑to‑end.
• Ensure clean, synchronized data across HubSpot, Sales, and Partner systems, with a focus on data quality and governance.
• Drive CRO initiatives: design, execute, and analyze experiments to improve funnel performance and conversion rates.
• Evaluate and pilot new AI, RevOps, and automation technologies (e.g. Clay, n8n, Claude Cowork, and emerging GTM tools) to stay ahead of the curve.

Benefits

• Work at the forefront of AI-driven GTM and revenue operations.
• Build and scale automation that directly impacts pipeline and revenue growth.
• Own high-impact projects with visibility across Marketing, Sales, SDR, and Partnerships.
• Join a fast-growing cybersecurity company where your ideas can shape how we scale.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Education Level: No Education Listed