GTM Engineer (RevOps)

Litmus•Toronto, ON

2d•CA$110,000 - CA$120,000•Hybrid

About The Position

Litmus is seeking a GTM Engineer (RevOps) to build and manage the systems that execute their go-to-market strategy at scale. This is a hands-on role focused on the Salesforce-centric revenue stack, including Sales Cloud, CPQ, HubSpot, Clay, Salesloft/Outreach, and Zendesk. The engineer will design AI-driven workflows for data enrichment, lead routing, and outbound processes, translating complex commercial challenges into automated systems. The role requires a blend of technical development and strategic thinking, with the ability to configure systems, analyze data, and provide actionable insights to leadership. This position is crucial for scaling Litmus's go-to-market motion in the rapidly growing industrial data market.

Requirements

Balance of builder and strategist with hands-on technical/developer skills (data modeling, integrations, APIs, automation logic, SQL or light scripting) and business sense.
AI-driven approach, eager to build and leverage AI-powered workflows.
Deeply detail-oriented with a focus on data integrity, clean configuration, and edge cases.
Customer-centric design approach, considering the end-user experience.
Strong project management skills, ability to juggle multiple workstreams, prioritize, and ship on time with quality.
6–8 years in Revenue Operations, GTM Engineering, Sales Ops, or a similar technical GTM role, ideally in B2B enterprise software.
Proven hands-on Salesforce expertise (configuration, automation, reporting); CPQ experience strongly preferred.
Experience with HubSpot, Clay, a sales engagement platform (Salesloft or Outreach), and Zendesk.
Familiarity with ERP systems such as NetSuite and CRM/CPQ data flow to quote-to-cash.
Strong data analysis and forecasting skills; comfortable with BI tools and advanced spreadsheet work.
Excellent communication skills, able to present complex systems and data to diverse stakeholders.

Nice To Haves

Salesforce Administrator and Platform certifications.
Clay, HubSpot, or Salesloft/Outreach certifications.
Experience scaling GTM systems at a fast-growing enterprise software company.
Exposure to ABM, ICP modeling, or industrial/IoT/data markets.
Experience with Make/n8n, AI builders, or light coding experience.

Responsibilities

Build and own the GTM tech stack, administering and optimizing Salesforce (Sales Cloud + CPQ), HubSpot, Clay, Salesloft/Outreach, and Zendesk, ensuring integration, cleanliness, and alignment with revenue flow.
Engineer automated workflows for lead routing, data enrichment, account scoring, signal-based triggers, and sequence logic to replace manual tasks.
Deploy AI across the funnel for account enrichment, qualification, outreach personalization, activity summarization, and signal surfacing, building AI copilots and agents.
Own Salesforce CPQ and quote-to-cash processes, configuring product catalogs, pricing rules, discounting, and approval workflows, and ensuring clean handoffs to ERP/finance systems.
Integrate and optimize Zendesk for support workflows, customer feedback, and CS data to provide full lifecycle visibility.
Build dashboards, reports, and KPIs for pipeline health, conversion, productivity, forecast accuracy, churn, and attribution to drive data-driven decision-making.
Partner with sales leadership on accurate, data-backed forecasts and scalable models, providing operational support for QBRs, planning, and targeting.
Manage multiple initiatives to deadline, maintain system documentation, and drive adoption through training and enablement.