GTM Enablement Specialist

9fin•New York, NY

4d•$120,000 - $150,000•Hybrid

About The Position

9fin is the AI platform powering global debt markets — the world’s largest asset class at over $145 trillion. Debt markets are vast, global, and mission-critical, yet still run on fragmented data, PDFs, and manual workflows. 9fin replaces this broken infrastructure with a single platform that centralises proprietary credit data, deep analysis, and high-value workflows across global markets. Today, 9fin powers teams at 300+ blue-chip institutions worldwide, including global banks, asset managers, private equity firms, law firms, and advisors. The business is scaling at exceptional speed, with rapid expansion in the US and best-in-class retention driven by deep workflow adoption. We’re at a defining inflection point. With proven product-market fit and strong, global market pull, 9fin is accelerating toward becoming the category-defining platform for debt markets worldwide.

Requirements

Direct sales experience, ideally as a former SDR manager looking to move into enablement, a closing AE, or someone already in a sales enablement role.
Carried a quota or coached a team that has, and salespeople respect you because of it
Fintech or capital markets experience (or a strong track record in an adjacent, complex B2B space)
Hands-on experience building something from scratch — whether as a founding AE, an early SDR manager, or part of a team that stood up enablement in a scaling environment.
Written the playbook, not just delivered someone else's
Fluent with common sales methodologies (MEDDPICC, MEDDIC, BANT) and comfortable training reps and leaders on how to apply them
Strong AI fluency; you use Claude, ChatGPT, and Granola day-to-day, and you're the kind of person who builds skills, projects, and workflows to scale your own output
Led change management before; you can point to programs you've rolled out, obstacles you hit, and how you got the organization to adopt something new
Cultivate strong relationships across the sales organization; because enablement is only effective when reps are genuinely bought in and want to engage

Responsibilities

Build 9fin's sales enablement function from the ground up, creating the playbooks, onboarding programs, and training frameworks that will scale our commercial team
Design and deliver structured 30/60/90 day onboarding plans for SDRs, AEs, and sales leaders joining the US team
Run trainings on core sales methodologies (MEDDPICC, MEDDIC, BANT), the fundamentals of calling and email outreach, and deal strategy
Partner closely with product to embed product knowledge into ongoing training, knowledge checks, and enablement content
Develop persona-based training tailored to 9fin's customer segments — banks, asset managers, private equity firms, law firms, and advisors
Sales tech stack training across Salesforce, HubSpot, Notion, Clay, Gong, Apollo, and our AI toolkit (Claude, ChatGPT, Granola)
Document sales processes and lead change management as new programs, tools, and frameworks roll out across a fast-growing global team
Build a career progression model and enablement pathway that supports growth across new business, account management, and customer success

Benefits

Competitive Salary: $120,000-$150,000
401(k) (9fin pay 3%, employee contributions are uncapped)
Private Health Insurance, with Dental and Vision
Paid sick leave
Disability Insurance (New York)
Commuter Benefit
25 vacation days per year
Local public holidays
Hybrid working model, to allow you the flexibility to decide how, where and when you do your best work
Work abroad for up to 3 months a year
1 month paid sabbatical after 5 years of service
Enhanced parental leave & flexible working arrangements available
Professional learning and development budget
Bi-annual team socials
Summer and Winter company social events